Hall County, Nebraska, a core county of the Grand Island, NE market, holds $3.1B in deposits across 18 insured institutions and 36 branches. Five Points Bank is the largest deposit holder at 32.1% share. The top three institutions hold 56.2% of deposits, which places the county in the moderately concentrated band. Deposits have grown 26.3% since 2020 while the branch count fell by 2. It produces $4.0B of output, ranking #676 of the 1,523 counties within a CSA or MSA by economic output.
Deposit trend
Branches: 38 in 2020 to 36 in 2025. Institutions: 17 to 18. Top-three share: 56.9% to 56.2%.
Leading institutions by deposits
| Institution | Deposits | Share | 5‑yr |
|---|---|---|---|
| Five Points Bank | $984M | 32.1% | +17% |
| Exchange Bank | $410M | 13.4% | +78% |
| Home Federal Savings and Loan Association of Grand Island | $326M | 10.7% | +36% |
| Wells Fargo Bank, National Association | $206M | 6.7% | -30% |
| Equitable Bank | $205M | 6.7% | +19% |
| Pathway Bank | $180M | 5.9% | +54% |
| First National Bank of Omaha | $139M | 4.5% | +29% |
| Pinnacle Bank | $129M | 4.2% | +338% |
| Union Bank and Trust Company | $85M | 2.8% | +3% |
| Heritage Bank | $70M | 2.3% | +6% |
The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.
Part of the Grand Island market
Hall County is one of 3 counties that make up the Grand Island, NE market, a Metropolitan Statistical Area (ranked #274 of 293 U.S. markets by economic output). It produces 86.6% of the market’s output and holds 87.5% of its deposits.
| Measure | Hall County | Share of Grand Island market |
|---|---|---|
| 2024 GDP | $4.0B | 86.6% |
| Deposits | $3.1B | 87.5% |
| Population | 63,633 | 81.5% |
View the full Grand Island market profile →
Recruiting in Hall County
Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Hall County, on a retained basis.
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