Market Intelligence

Montgomery County, TN

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2025
Market IntelligenceClarksville, TN-KY › Montgomery County

Montgomery County, Tennessee, a core county of the Clarksville, TN-KY market, holds $4.0B in deposits across 12 insured institutions and 43 branches. F&M Bank is the largest deposit holder at 19.7% share. The top three banks hold 51% of deposits, which places the county in the Moderate band. Deposits have grown 29.5% since 2020 while the branch count fell by 12.2%. It produces $7.3B of output, ranking #453 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$7.3B
#453 of 1,523
Population
249,935
#294 of 1,523
GDP per Capita
$29,093
#1,264 of 1,523
Deposit market
Deposits (SOD, 6/30/25)
$4.0B
#397 of 1,523
Deposits per Capita
$16,187
#1,125 of 1,523
Deposits per Branch
$94M
#678 of 1,523
Competitive structure
Insured Institutions
12
#534 of 1,523
Branches per 100k Pop.
17.2
#1,170 of 1,523
Median Deposits per Institution
$327M
The median deposits booked by a single institution in the county. #133 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
66.7%
of county deposits held by banks with $100M to $100B in assets. #869 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Moderate
51%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2020 to 2025)+29.5% over 5 years
$3.1B
2020
$3.4B
2021
$3.7B
2022
$3.8B
2023
$3.9B
2024
$4.0B
2025

Branches: 49 in 2020 to 43 in 2025. Institutions: 11 to 12. Top-three share: 44% to 51%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
F&M Bank$797M19.7%9+44%
Planters Bank, Inc.$669M16.5%4+85%
Legends Bank$581M14.4%5+54%
Regions Bank$477M11.8%4+19%
Bank of America$455M11.2%3+28%
U.S. Bank$414M10.2%4+29%
United Community Bank$240M5.9%3no 2020 presence
First Federal Bank$221M5.5%5+38%
First Financial Bank$78M1.9%3+17%
First Horizon Bank$75M1.9%1-15%
Traditions First Bank$38M0.9%1no 2020 presence
FSNB$1M<0.1%1-2%

The 12 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Clarksville market

Montgomery County is one of 4 counties that make up the Clarksville, TN-KY market, a Metropolitan Statistical Area (ranked #160 of 293 U.S. markets by economic output). It produces 49.5% of the market’s output and holds 65.7% of its deposits.

MeasureMontgomery CountyShare of parent market
2024 GDP$7.3B49.5%
Deposits$4.0B65.7%
Population249,93571.6%

View the full Clarksville market profile →

Recruiting in Montgomery County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Montgomery County.

See how we help banks recruit commercial banking talent