Market Intelligence

Pulaski County, VA

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Pulaski County, Virginia, a county in the Blacksburg-Christiansburg-Radford, VA market, holds $547M in deposits across 7 insured institutions and 9 branches. The National Bank of Blacksburg is the largest deposit holder at 35.7% share. The top three institutions hold 74.8% of deposits, which places the county in the concentrated band. Deposits have grown 25.1% since 2020 while the branch count fell by 1. It produces $1.6B of output, ranking #1,025 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$1.6B
#1,025 of 1,523
Total Deposits
$547M
#1,176 of 1,523
Population
33,586
#1,117 of 1,523
GDP per Capita
$46,823
#675 of 1,523
Insured Institutions
7
#999 of 1,523
Deposits per Branch
$61M
#1,241 of 1,523
Deposits per Capita
$16,285
#1,117 of 1,523
Branches per 100k Pop.
26.8
#622 of 1,523
Median Institution Size
$47M
Median deposits of the institutions operating in the county. #1,428 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
87.6%
of market deposits held by banks with $100M to $50B in assets. #367 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
74.8%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+25.1% over 5 years
$437M
2020
$497M
2021
$567M
2022
$501M
2023
$512M
2024
$547M
2025

Branches: 10 in 2020 to 9 in 2025. Institutions: 8 to 7. Top-three share: 76.4% to 74.8%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
The National Bank of Blacksburg$195M35.7%3+24%
Atlantic Union Bank$146M26.8%1+23%
Truist Bank$68M12.4%1+16%
First Community Bank$47M8.5%1+6%
The First Bank and Trust Company$39M7.1%1+127%
Carter Bank & Trust$35M6.5%1+14%
SKYLINE NATIONAL BANK$17M3.1%1+77%

The 7 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Blacksburg-Christiansburg-Radford market

Pulaski County is one of 5 counties that make up the Blacksburg-Christiansburg-Radford, VA market, a Metropolitan Statistical Area (ranked #209 of 293 U.S. markets by economic output). It produces 17.8% of the market’s output and holds 12.2% of its deposits.

MeasurePulaski CountyShare of Blacksburg-Christiansburg-Radford market
2024 GDP$1.6B17.8%
Deposits$547M12.2%
Population33,58618.5%

View the full Blacksburg-Christiansburg-Radford market profile →

Recruiting in Pulaski County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Pulaski County, on a retained basis.

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