Market Intelligence

Alachua County, FL

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2026

Alachua County, Florida, a core county of the Gainesville-Lake City, FL market, holds $5.7B in deposits across 18 insured institutions and 53 branches. Wells Fargo Bank is the largest deposit holder at 24.7% share. The top three banks hold 59% of deposits, which places the county in the Moderate band. Deposits have fallen 3.8% since 2021 while the branch count fell by 8.6%. It produced $16.5B of real gross domestic product in 2024, ranking #248 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$16.5B
#248 of 1,523
Population
290,028
#252 of 1,523
GDP per Capita
$56,742
#424 of 1,523
Deposit market
Deposits (SOD, 6/30/26)
$5.7B
#317 of 1,523
Deposits per Capita
$19,585
#928 of 1,523
Deposits per Branch
$107M
#527 of 1,523
Competitive structure
Insured Institutions
18
#248 of 1,523
Branches per 100k Pop.
18.3
#1,121 of 1,523
Median Deposits per Institution
$163M
The median deposits booked by a single institution in the county. #476 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
27.4%
of county deposits held by banks with $100M to $100B in assets. #1,351 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Moderate
59%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2021 to 2026)-3.8% over 5 years
$5.9B
2021
$6.0B
2022
$5.6B
2023
$5.6B
2024
$5.6B
2025
$5.7B
2026

Branches: 58 in 2021 to 53 in 2026. Institutions: 17 to 18. Top-three share: 59% to 59%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
Wells Fargo Bank$1.4B24.7%5-1%
Bank of America$1.4B24.4%5-9%
Ameris Bank$558M9.8%6+1%
Truist Bank$382M6.7%5-6%
JPMorgan Chase Bank$352M6.2%5+170%
PNC Bank$277M4.9%3-53%
SouthState Bank$276M4.9%2+5%
Capital City Bank$271M4.8%80%
TD Bank$182M3.2%1-19%
Seacoast National Bank$144M2.5%1+152%
Renasant Bank$127M2.2%2+4%
Barwick Banking Company$92M1.6%1no 2021 presence
Regions Bank$91M1.6%1-53%
Fifth Third Bank$40M0.7%3no 2021 presence
First Federal Bank$39M0.7%2-29%
Millennium Bank$30M0.5%1-36%
Florida Capital Bank$18M0.3%1-47%
Gala Bank$13M0.2%1no 2021 presence

The 18 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2026. Five-year change compares the same institution’s county deposits in 2021 and 2026. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2021 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Gainesville-Lake City market

Alachua County is one of 4 counties that make up the Gainesville-Lake City, FL market, a Combined Statistical Area (ranked #132 of 293 U.S. markets by economic output). It produces 78.8% of the market’s output and holds 64.8% of its deposits.

MeasureAlachua CountyShare of parent market
2024 GDP$16.5B78.8%
Deposits$5.7B64.8%
Population290,02867.0%

View the full Gainesville-Lake City market profile →

Recruiting in Alachua County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Alachua County.

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