Market Intelligence

Ashland County, OH

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Ashland County, Ohio, a core county of the Mansfield-Ashland-Bucyrus, OH market, holds $1.1B in deposits across 9 insured institutions and 14 branches. The Huntington National Bank is the largest deposit holder at 26.8% share. The top three institutions hold 59.6% of deposits, which places the county in the moderately concentrated band. Deposits have grown 27.9% since 2020 while the branch count fell by 1. It produces $1.9B of output, ranking #964 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$1.9B
#964 of 1,523
Total Deposits
$1.1B
#913 of 1,523
Population
52,523
#905 of 1,523
GDP per Capita
$35,282
#1,060 of 1,523
Insured Institutions
9
#735 of 1,523
Deposits per Branch
$75M
#992 of 1,523
Deposits per Capita
$20,005
#890 of 1,523
Branches per 100k Pop.
26.7
#631 of 1,523
Median Institution Size
$102M
Median deposits of the institutions operating in the county. #883 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
48.1%
of market deposits held by banks with $100M to $50B in assets. #1,005 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: moderately concentrated
59.6%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+27.9% over 5 years
$821M
2020
$935M
2021
$1.0B
2022
$971M
2023
$1.0B
2024
$1.1B
2025

Branches: 15 in 2020 to 14 in 2025. Institutions: 9 to 9. Top-three share: 60.2% to 59.6%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
The Huntington National Bank$281M26.8%2+33%
The Park National Bank$182M17.4%2+21%
PNC Bank, National Association$163M15.5%1+23%
Sutton Bank$103M9.8%2+13%
JPMorgan Chase Bank, National Association$102M9.7%1+17%
Main Street Bank Corp.$100M9.5%2+92%
Farmers State Bank$73M7.0%2+55%
WesBanco Bank, Inc.$42M4.0%1no 2020 presence
Woodforest National Bank$4M0.4%1+16%

The 9 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Mansfield-Ashland-Bucyrus market

Ashland County is one of 3 counties that make up the Mansfield-Ashland-Bucyrus, OH market, a Combined Statistical Area (ranked #223 of 293 U.S. markets by economic output). It produces 23.6% of the market’s output and holds 23.2% of its deposits.

MeasureAshland CountyShare of Mansfield-Ashland-Bucyrus market
2024 GDP$1.9B23.6%
Deposits$1.1B23.2%
Population52,52323.9%

View the full Mansfield-Ashland-Bucyrus market profile →

Recruiting in Ashland County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Ashland County, on a retained basis.

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