Market Intelligence

Beaufort County, NC

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Beaufort County, North Carolina, a core county of the Greenville-Washington, NC market, holds $831M in deposits across 6 insured institutions and 9 branches. United Bank is the largest deposit holder at 25.3% share. The top three institutions hold 62.5% of deposits, which places the county in the concentrated band. Deposits have grown 21.9% since 2020 while the branch count fell by 3. It produces $1.9B of output, ranking #963 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$1.9B
#963 of 1,523
Total Deposits
$831M
#1,020 of 1,523
Population
44,670
#978 of 1,523
GDP per Capita
$41,541
#854 of 1,523
Insured Institutions
6
#1,035 of 1,523
Deposits per Branch
$92M
#707 of 1,523
Deposits per Capita
$18,614
#966 of 1,523
Branches per 100k Pop.
20.1
#1,000 of 1,523
Median Institution Size
$132M
Median deposits of the institutions operating in the county. #631 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
71.0%
of market deposits held by banks with $100M to $50B in assets. #660 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
62.5%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+21.9% over 5 years
$682M
2020
$768M
2021
$837M
2022
$791M
2023
$795M
2024
$831M
2025

Branches: 12 in 2020 to 9 in 2025. Institutions: 6 to 6. Top-three share: 67.6% to 62.5%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
United Bank$210M25.3%3+14%
First Bank$161M19.4%2+50%
Wells Fargo Bank, National Association$149M17.9%1-12%
First National Bank of Pennsylvania$115M13.8%1+47%
Southern Bank and Trust Company$105M12.6%1+25%
First-Citizens Bank & Trust Company$92M11.1%1+58%

The 6 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Greenville-Washington market

Beaufort County is one of 2 counties that make up the Greenville-Washington, NC market, a Combined Statistical Area (ranked #177 of 293 U.S. markets by economic output). It produces 15.7% of the market’s output and holds 19.1% of its deposits.

MeasureBeaufort CountyShare of Greenville-Washington market
2024 GDP$1.9B15.7%
Deposits$831M19.1%
Population44,67019.6%

View the full Greenville-Washington market profile →

Recruiting in Beaufort County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Beaufort County, on a retained basis.

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