Brevard County, Florida, a core county of the Palm Bay-Melbourne-Titusville, FL market, holds $11.5B in deposits across 18 insured institutions and 88 branches. Wells Fargo Bank, National Association is the largest deposit holder at 18.3% share. The top three institutions hold 51.9% of deposits, which places the county in the moderately concentrated band. Deposits have grown 10.0% since 2020 while the branch count fell by 14. It produces $35.1B of output, ranking #132 of the 1,523 counties within a CSA or MSA by economic output.
Deposit trend
Branches: 102 in 2020 to 88 in 2025. Institutions: 16 to 18. Top-three share: 57.2% to 51.9%.
Leading institutions by deposits
| Institution | Deposits | Share | 5‑yr |
|---|---|---|---|
| Wells Fargo Bank, National Association | $2.1B | 18.3% | +6% |
| Bank of America, National Association | $2.0B | 17.4% | +1% |
| Truist Bank | $1.9B | 16.1% | -7% |
| JPMorgan Chase Bank, National Association | $1.8B | 16.0% | +39% |
| TD Bank, National Association | $1.1B | 9.3% | +19% |
| PNC Bank, National Association | $690M | 6.0% | +8% |
| Regions Bank | $459M | 4.0% | +4% |
| Seacoast National Bank | $405M | 3.5% | +53% |
| Community Bank of the South | $238M | 2.1% | +40% |
| Sunrise Bank | $222M | 1.9% | +48% |
The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.
Part of the Palm Bay-Melbourne-Titusville market
Brevard County is the only county in the Palm Bay-Melbourne-Titusville, FL market, a Metropolitan Statistical Area (ranked #89 of 293 U.S. markets by economic output). It produces 100.0% of the market’s output and holds 100.0% of its deposits.
| Measure | Brevard County | Share of Palm Bay-Melbourne-Titusville market |
|---|---|---|
| 2024 GDP | $35.1B | 100.0% |
| Deposits | $11.5B | 100.0% |
| Population | 663,982 | 100.0% |
View the full Palm Bay-Melbourne-Titusville market profile →
Recruiting in Brevard County
Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Brevard County, on a retained basis.
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