Market Intelligence

Brevard County, FL

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Brevard County, Florida, a core county of the Palm Bay-Melbourne-Titusville, FL market, holds $11.5B in deposits across 18 insured institutions and 88 branches. Wells Fargo Bank, National Association is the largest deposit holder at 18.3% share. The top three institutions hold 51.9% of deposits, which places the county in the moderately concentrated band. Deposits have grown 10.0% since 2020 while the branch count fell by 14. It produces $35.1B of output, ranking #132 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$35.1B
#132 of 1,523
Total Deposits
$11.5B
#187 of 1,523
Population
663,982
#109 of 1,523
GDP per Capita
$52,857
#503 of 1,523
Insured Institutions
18
#251 of 1,523
Deposits per Branch
$130M
#296 of 1,523
Deposits per Capita
$17,273
#1,050 of 1,523
Branches per 100k Pop.
13.3
#1,373 of 1,523
Median Institution Size
$230M
Median deposits of the institutions operating in the county. #260 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
9.6%
of market deposits held by banks with $100M to $50B in assets. #1,474 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: moderately concentrated
51.9%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+10.0% over 5 years
$10.4B
2020
$12.1B
2021
$13.2B
2022
$12.2B
2023
$11.7B
2024
$11.5B
2025

Branches: 102 in 2020 to 88 in 2025. Institutions: 16 to 18. Top-three share: 57.2% to 51.9%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
Wells Fargo Bank, National Association$2.1B18.3%13+6%
Bank of America, National Association$2.0B17.4%9+1%
Truist Bank$1.9B16.1%15-7%
JPMorgan Chase Bank, National Association$1.8B16.0%12+39%
TD Bank, National Association$1.1B9.3%8+19%
PNC Bank, National Association$690M6.0%9+8%
Regions Bank$459M4.0%6+4%
Seacoast National Bank$405M3.5%2+53%
Community Bank of the South$238M2.1%3+40%
Sunrise Bank$222M1.9%2+48%

The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Palm Bay-Melbourne-Titusville market

Brevard County is the only county in the Palm Bay-Melbourne-Titusville, FL market, a Metropolitan Statistical Area (ranked #89 of 293 U.S. markets by economic output). It produces 100.0% of the market’s output and holds 100.0% of its deposits.

MeasureBrevard CountyShare of Palm Bay-Melbourne-Titusville market
2024 GDP$35.1B100.0%
Deposits$11.5B100.0%
Population663,982100.0%

View the full Palm Bay-Melbourne-Titusville market profile →

Recruiting in Brevard County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Brevard County, on a retained basis.

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