Georgetown County, South Carolina, a core county of the Myrtle Beach-Conway, SC market, holds $2.1B in deposits across 11 insured institutions and 23 branches. South Atlantic Bank is the largest deposit holder at 15.8% share. The top three banks hold 46% of deposits, which places the county in the Moderate band. Deposits have fallen 9.1% since 2020 while the branch count fell by 8.0%. It produces $3.1B of output, ranking #761 of the 1,523 ranked counties by economic output.
Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.
Deposit trend
Branches: 25 in 2020 to 23 in 2025. Institutions: 12 to 11. Top-three share: 56% to 46%.
Institutions by deposits
| Institution | Deposits | Share | 5‑yr deposits |
|---|---|---|---|
| South Atlantic Bank | $339M | 15.8% | +74% |
| SouthState Bank | $337M | 15.7% | +13% |
| Wells Fargo Bank | $311M | 14.5% | +23% |
| First-Citizens Bank & Trust Company | $254M | 11.8% | +11% |
| TD Bank | $220M | 10.2% | 0% |
| Bank of America | $201M | 9.4% | -74% |
| Truist Bank | $186M | 8.7% | +1% |
| The Conway National Bank | $168M | 7.8% | +76% |
| The Citizens Bank | $79M | 3.7% | +33% |
| Anderson Brothers Bank | $26M | 1.2% | +62% |
| United Bank | $22M | 1.0% | -25% |
The 11 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.
Part of the Myrtle Beach-Conway market
Georgetown County is one of 2 counties that make up the Myrtle Beach-Conway, SC market, a Combined Statistical Area (ranked #133 of 293 U.S. markets by economic output). It produces 14.9% of the market’s output and holds 15.2% of its deposits.
| Measure | Georgetown County | Share of parent market |
|---|---|---|
| 2024 GDP | $3.1B | 14.9% |
| Deposits | $2.1B | 15.2% |
| Population | 65,912 | 13.4% |
View the full Myrtle Beach-Conway market profile →
Recruiting in Georgetown County
Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Georgetown County.
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