Market Intelligence

Kenosha County, WI

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Kenosha County, Wisconsin, a core county of the Chicago-Naperville, IL-IN-WI market, holds $3.6B in deposits across 11 insured institutions and 34 branches. JPMorgan Chase Bank, National Association is the largest deposit holder at 24.0% share. The top three institutions hold 58.9% of deposits, which places the county in the moderately concentrated band. Deposits have grown 23.4% since 2020 while the branch count fell by 3. It produces $8.0B of output, ranking #421 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$8.0B
#421 of 1,523
Total Deposits
$3.6B
#430 of 1,523
Population
168,448
#418 of 1,523
GDP per Capita
$47,239
#663 of 1,523
Insured Institutions
11
#602 of 1,523
Deposits per Branch
$106M
#510 of 1,523
Deposits per Capita
$21,485
#799 of 1,523
Branches per 100k Pop.
20.2
#997 of 1,523
Median Institution Size
$240M
Median deposits of the institutions operating in the county. #240 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
51.0%
of market deposits held by banks with $100M to $50B in assets. #968 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: moderately concentrated
58.9%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+23.4% over 5 years
$2.9B
2020
$3.1B
2021
$3.4B
2022
$3.5B
2023
$3.4B
2024
$3.6B
2025

Branches: 37 in 2020 to 34 in 2025. Institutions: 11 to 11. Top-three share: 59.4% to 58.9%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
JPMorgan Chase Bank, National Association$868M24.0%4+21%
Johnson Bank$798M22.1%4+28%
BMO Bank National Association$464M12.8%5+15%
First American Bank$449M12.4%3+65%
U.S. Bank National Association$256M7.1%4+32%
State Bank of the Lakes, National Association$240M6.6%2+66%
The Huntington National Bank$184M5.1%4-46%
Associated Bank, National Association$154M4.3%2+56%
Community State Bank$102M2.8%2+76%
North Shore Bank$76M2.1%3+11%

The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Chicago-Naperville market

Kenosha County is one of 19 counties that make up the Chicago-Naperville, IL-IN-WI market, a Combined Statistical Area (ranked #5 of 293 U.S. markets by economic output). It produces 1.1% of the market’s output and holds 0.6% of its deposits.

MeasureKenosha CountyShare of Chicago-Naperville market
2024 GDP$8.0B1.1%
Deposits$3.6B0.6%
Population168,4481.7%

View the full Chicago-Naperville market profile →

Recruiting in Kenosha County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Kenosha County, on a retained basis.

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