Madison County, Tennessee, a core county of the Jackson, TN market, holds $2.5B in deposits across 17 insured institutions and 36 branches. The Huntington National Bank is the largest deposit holder at 21.8% share. The top three banks hold 56% of deposits, which places the county in the Moderate band. Deposits have fallen 3.4% since 2021 while the branch count rose by 12.5%. It produced $6.7B of real gross domestic product in 2024, ranking #489 of the 1,523 ranked counties by economic output.
Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.
Deposit trend
Branches: 32 in 2021 to 36 in 2026. Institutions: 14 to 17. Top-three share: 59% to 56%.
Institutions by deposits
| Institution | Deposits | Share | 5‑yr deposits |
|---|---|---|---|
| The Huntington National Bank | $545M | 21.8% | -17% |
| Regions Bank | $466M | 18.6% | -6% |
| FirstBank | $389M | 15.6% | +1% |
| First Horizon Bank | $290M | 11.6% | -3% |
| Simmons Bank | $204M | 8.2% | -10% |
| Centennial Bank | $199M | 8.0% | -12% |
| Commercial Bank & Trust Co. | $161M | 6.4% | -1% |
| Decatur County Bank | $108M | 4.3% | +102% |
| Community Bank | $50M | 2.0% | +32% |
| The Park National Bank | $37M | 1.5% | +80% |
| Foundation Bank | $25M | 1.0% | +38% |
| INSOUTH Bank | $11M | 0.4% | no 2021 presence |
| Security Bank and Trust Company | $8M | 0.3% | no 2021 presence |
| Paragon Bank | $2M | 0.1% | no 2021 presence |
| Bank3 | $2M | 0.1% | -61% |
| FSNB | $2M | 0.1% | +23% |
| Carroll Bank and Trust | $1M | <0.1% | no 2021 presence |
The 17 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2026. Five-year change compares the same institution’s county deposits in 2021 and 2026. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2021 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.
Part of the Jackson market
Madison County is one of 4 counties that make up the Jackson, TN market, a Metropolitan Statistical Area (ranked #205 of 293 U.S. markets by economic output). It produces 72.7% of the market’s output and holds 58.4% of its deposits.
| Measure | Madison County | Share of parent market |
|---|---|---|
| 2024 GDP | $6.7B | 72.7% |
| Deposits | $2.5B | 58.4% |
| Population | 100,790 | 54.6% |
View the full Jackson market profile →
Recruiting in Madison County
Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Madison County.
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