Madison County, Tennessee, a core county of the Jackson, TN market, holds $2.7B in deposits across 16 insured institutions and 34 branches. Cadence Bank is the largest deposit holder at 26.8% share. The top three institutions hold 58.6% of deposits, which places the county in the moderately concentrated band. Deposits have grown 16.6% since 2020 while the branch count rose by 1. It produces $6.7B of output, ranking #489 of the 1,523 counties within a CSA or MSA by economic output.
Deposit trend
Branches: 33 in 2020 to 34 in 2025. Institutions: 14 to 16. Top-three share: 57.5% to 58.6%.
Leading institutions by deposits
| Institution | Deposits | Share | 5‑yr |
|---|---|---|---|
| Cadence Bank | $712M | 26.8% | +22% |
| Regions Bank | $468M | 17.6% | +14% |
| FirstBank | $377M | 14.2% | +20% |
| First Horizon Bank | $307M | 11.6% | +13% |
| Simmons Bank | $197M | 7.4% | -10% |
| The Bank of Jackson | $174M | 6.6% | -4% |
| Commercial Bank & Trust Co. | $166M | 6.2% | +8% |
| Decatur County Bank | $85M | 3.2% | +110% |
| Community Bank | $61M | 2.3% | +82% |
| Centennial Bank | $35M | 1.3% | +11% |
The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.
Part of the Jackson market
Madison County is one of 4 counties that make up the Jackson, TN market, a Metropolitan Statistical Area (ranked #205 of 293 U.S. markets by economic output). It produces 72.7% of the market’s output and holds 60.1% of its deposits.
| Measure | Madison County | Share of Jackson market |
|---|---|---|
| 2024 GDP | $6.7B | 72.7% |
| Deposits | $2.7B | 60.1% |
| Population | 100,790 | 54.6% |
View the full Jackson market profile →
Recruiting in Madison County
Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Madison County, on a retained basis.
Start a confidential conversation