Shasta County, California, a core county of the Redding-Red Bluff, CA market, holds $4.5B in deposits across 12 insured institutions and 33 branches. Tri Counties Bank is the largest deposit holder at 24.0% share. The top three institutions hold 51.2% of deposits, which places the county in the moderately concentrated band. Deposits have grown 15.5% since 2020 while the branch count fell by 2. It produces $9.2B of output, ranking #383 of the 1,523 counties within a CSA or MSA by economic output.
Deposit trend
Branches: 35 in 2020 to 33 in 2025. Institutions: 13 to 12. Top-three share: 56.0% to 51.2%.
Leading institutions by deposits
| Institution | Deposits | Share | 5‑yr |
|---|---|---|---|
| Tri Counties Bank | $1.1B | 24.0% | +5% |
| Bank of America, National Association | $672M | 15.0% | +18% |
| U.S. Bank National Association | $549M | 12.2% | +20% |
| Umpqua Bank | $466M | 10.4% | +461% |
| JPMorgan Chase Bank, National Association | $449M | 10.0% | +44% |
| Wells Fargo Bank, National Association | $444M | 9.9% | +15% |
| Cornerstone Community Bank | $390M | 8.7% | +79% |
| Five Star Bank | $197M | 4.4% | +133% |
| Plumas Bank | $116M | 2.6% | +28% |
| Golden Valley Bank | $54M | 1.2% | no 2020 presence |
The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.
Part of the Redding-Red Bluff market
Shasta County is one of 2 counties that make up the Redding-Red Bluff, CA market, a Combined Statistical Area (ranked #183 of 293 U.S. markets by economic output). It produces 80.9% of the market’s output and holds 81.5% of its deposits.
| Measure | Shasta County | Share of Redding-Red Bluff market |
|---|---|---|
| 2024 GDP | $9.2B | 80.9% |
| Deposits | $4.5B | 81.5% |
| Population | 181,648 | 73.7% |
View the full Redding-Red Bluff market profile →
Recruiting in Shasta County
Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Shasta County, on a retained basis.
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