Market Intelligence

Victoria County, TX

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2025

Victoria County, Texas, a core county of the Victoria-Port Lavaca, TX market, holds $2.4B in deposits across 12 insured institutions and 22 branches. Prosperity Bank is the largest deposit holder at 53.1% share. The top three banks hold 80% of deposits, which places the county in the Concentrated band. Deposits have fallen 0.3% since 2020 while the branch count fell by 4.3%. It produces $5.0B of output, ranking #595 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$5.0B
#595 of 1,523
Population
92,656
#651 of 1,523
GDP per Capita
$53,905
#484 of 1,523
Deposit market
Deposits (SOD, 6/30/25)
$2.4B
#593 of 1,523
Deposits per Capita
$25,510
#580 of 1,523
Deposits per Branch
$107M
#498 of 1,523
Competitive structure
Insured Institutions
12
#552 of 1,523
Branches per 100k Pop.
23.7
#790 of 1,523
Median Deposits per Institution
$72M
The median deposits booked by a single institution in the county. #1,180 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
79.7%
of county deposits held by banks with $100M to $100B in assets. #615 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Concentrated
80%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2020 to 2025)-0.3% over 5 years
$2.4B
2020
$2.5B
2021
$2.4B
2022
$2.4B
2023
$2.4B
2024
$2.4B
2025

Branches: 23 in 2020 to 22 in 2025. Institutions: 13 to 12. Top-three share: 87% to 80%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
Prosperity Bank$1.3B53.1%5-3%
Wells Fargo Bank$480M20.3%3-25%
Frost Bank$163M6.9%1+432%
NewFirst National Bank$112M4.7%1-18%
American Bank$107M4.5%1+150%
TrustTexas Bank, SSB$105M4.4%2+28%
The First State Bank$38M1.6%1-3%
First National Bank in Port Lavaca$30M1.3%1+35%
Crossroads Bank$25M1.1%1+12%
International Bank of Commerce$20M0.9%10%
First Community Bank$17M0.7%1+54%
First National Bank Texas$12M0.5%4+16%

The 12 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Victoria-Port Lavaca market

Victoria County is one of 3 counties that make up the Victoria-Port Lavaca, TX market, a Combined Statistical Area (ranked #201 of 293 U.S. markets by economic output). It produces 52.7% of the market’s output and holds 77.6% of its deposits.

MeasureVictoria CountyShare of parent market
2024 GDP$5.0B52.7%
Deposits$2.4B77.6%
Population92,65677.6%

View the full Victoria-Port Lavaca market profile →

Recruiting in Victoria County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Victoria County.

See how we help banks recruit commercial banking talent