Market Intelligence

Brunswick County, NC

Banking market profile · FDIC Summary of Deposits, June 30, 2025
Market IntelligenceWilmington, NC › Brunswick County

Brunswick County, North Carolina, a core county of the Wilmington, NC market, holds $3.2B in deposits across 12 insured institutions and 32 branches. Truist Bank is the largest deposit holder at 38.1% share. The top three institutions hold 62.1% of deposits, which places the county in the concentrated band. Deposits have grown 23.8% since 2020 while the branch count fell by 5. It produces $6.2B of output, ranking #512 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$6.2B
#512 of 1,523
Total Deposits
$3.2B
#472 of 1,523
Population
174,702
#400 of 1,523
GDP per Capita
$35,563
#1,048 of 1,523
Insured Institutions
12
#506 of 1,523
Deposits per Branch
$100M
#595 of 1,523
Deposits per Capita
$18,304
#987 of 1,523
Branches per 100k Pop.
18.3
#1,116 of 1,523
Median Institution Size
$188M
Median deposits of the institutions operating in the county. #364 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
32.8%
of market deposits held by banks with $100M to $50B in assets. #1,202 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
62.1%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+23.8% over 5 years
$2.6B
2020
$2.6B
2021
$2.8B
2022
$2.8B
2023
$3.0B
2024
$3.2B
2025

Branches: 37 in 2020 to 32 in 2025. Institutions: 11 to 12. Top-three share: 69.7% to 62.1%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
Truist Bank$1.2B38.1%8-7%
First Bank$388M12.1%4+53%
First-Citizens Bank & Trust Company$376M11.8%4+60%
First National Bank of Pennsylvania$342M10.7%3+91%
United Bank$299M9.4%4+55%
Bank of America, National Association$233M7.3%2+41%
Wells Fargo Bank, National Association$143M4.5%1+49%
PNC Bank, National Association$97M3.0%1+93%
SouthState Bank, National Association$51M1.6%1-25%
TD Bank, National Association$28M0.9%1no 2020 presence

The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Wilmington market

Brunswick County is one of 3 counties that make up the Wilmington, NC market, a Metropolitan Statistical Area (ranked #116 of 293 U.S. markets by economic output). It produces 25.2% of the market’s output and holds 12.1% of its deposits.

MeasureBrunswick CountyShare of Wilmington market
2024 GDP$6.2B25.2%
Deposits$3.2B12.1%
Population174,70235.5%

View the full Wilmington market profile →

Recruiting in Brunswick County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Brunswick County, on a retained basis.

Start a confidential conversation