Chippewa County, Wisconsin, a core county of the Eau Claire-Menomonie, WI market, holds $1.2B in deposits across 13 insured institutions and 24 branches. Northwestern Bank is the largest deposit holder at 32.1% share. The top three institutions hold 57.3% of deposits, which places the county in the moderately concentrated band. Deposits have grown 38.7% since 2020 while the branch count rose by 2. It produces $2.9B of output, ranking #780 of the 1,523 counties within a CSA or MSA by economic output.
Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.
Deposit trend
Branches: 22 in 2020 to 24 in 2025. Institutions: 11 to 13. Top-three share: 62.0% to 57.3%.
Leading institutions by deposits
| Institution | Deposits | Share | 5‑yr |
|---|---|---|---|
| Northwestern Bank | $392M | 32.1% | +22% |
| Security Financial Bank | $155M | 12.7% | +38% |
| Security Bank | $153M | 12.5% | +107% |
| Citizens State Bank | $152M | 12.4% | +34% |
| Associated Bank | $88M | 7.2% | +7% |
| U.S. Bank | $77M | 6.3% | +109% |
| BMO Bank | $64M | 5.3% | -3% |
| Forward Bank | $43M | 3.5% | +71% |
| Citizens Community Federal | $40M | 3.3% | +52% |
| Dairy State Bank | $29M | 2.4% | +66% |
The 10 largest of 13 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than organic growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.
Part of the Eau Claire-Menomonie market
Chippewa County is one of 3 counties that make up the Eau Claire-Menomonie, WI market, a Combined Statistical Area (ranked #180 of 293 U.S. markets by economic output). It produces 25.4% of the market’s output and holds 29.2% of its deposits.
| Measure | Chippewa County | Share of parent market |
|---|---|---|
| 2024 GDP | $2.9B | 25.4% |
| Deposits | $1.2B | 29.2% |
| Population | 67,614 | 30.3% |
View the full Eau Claire-Menomonie market profile →
Recruiting in Chippewa County
Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Chippewa County, on a retained basis.
Start a confidential conversation