Dunn County, Wisconsin, a core county of the Eau Claire-Menomonie, WI market, holds $559M in deposits across 7 insured institutions and 13 branches. Old National Bank is the largest deposit holder at 34.6% share. The top three institutions hold 74.3% of deposits, which places the county in the concentrated band. Deposits have grown 21.8% since 2020 while the branch count fell by 2. It produces $1.9B of output, ranking #946 of the 1,523 counties within a CSA or MSA by economic output.
Deposit trend
Branches: 15 in 2020 to 13 in 2025. Institutions: 8 to 7. Top-three share: 73.4% to 74.3%.
Leading institutions by deposits
| Institution | Deposits | Share | 5‑yr |
|---|---|---|---|
| Old National Bank | $194M | 34.6% | +20% |
| Dairy State Bank | $136M | 24.3% | +19% |
| Peoples State Bank of Plainview | $86M | 15.4% | +39% |
| Citizens State Bank | $50M | 8.9% | +136% |
| Security Bank | $43M | 7.7% | +34% |
| BMO Bank National Association | $35M | 6.2% | +16% |
| Independence State Bank | $16M | 2.9% | +37% |
The 7 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.
Part of the Eau Claire-Menomonie market
Dunn County is one of 3 counties that make up the Eau Claire-Menomonie, WI market, a Combined Statistical Area (ranked #180 of 293 U.S. markets by economic output). It produces 16.6% of the market’s output and holds 13.3% of its deposits.
| Measure | Dunn County | Share of Eau Claire-Menomonie market |
|---|---|---|
| 2024 GDP | $1.9B | 16.6% |
| Deposits | $559M | 13.3% |
| Population | 46,223 | 20.7% |
View the full Eau Claire-Menomonie market profile →
Recruiting in Dunn County
Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Dunn County, on a retained basis.
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