Market Intelligence

Craig County, VA

Banking market profile · FDIC Summary of Deposits, June 30, 2025
Market IntelligenceRoanoke, VA › Craig County

Craig County, Virginia, a county in the Roanoke, VA market, holds $76M in deposits across 1 insured institution and 1 branch. Farmers & Merchants Bank of Craig County is the largest deposit holder at 100.0% share. The top three institutions hold 100.0% of deposits, which places the county in the concentrated band. Deposits have fallen 2.0% since 2020 while the branch count fell by 1. It produces $108M of output, ranking #1,518 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$108M
#1,518 of 1,523
Total Deposits
$76M
#1,492 of 1,523
Population
4,800
#1,508 of 1,523
GDP per Capita
$22,526
#1,421 of 1,523
Insured Institutions
1
#1,492 of 1,523
Deposits per Branch
$76M
#981 of 1,523
Deposits per Capita
$15,763
#1,154 of 1,523
Branches per 100k Pop.
20.8
#947 of 1,523
Median Institution Size
$76M
Median deposits of the institutions operating in the county. #1,134 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
0.0%
of market deposits held by banks with $100M to $50B in assets. #1,514 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
100.0%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025-2.0% over 5 years
$77M
2020
$87M
2021
$72M
2022
$74M
2023
$74M
2024
$76M
2025

Branches: 2 in 2020 to 1 in 2025. Institutions: 2 to 1. Top-three share: 100.0% to 100.0%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
Farmers & Merchants Bank of Craig County$76M100.0%1+43%

The 1 insured institution with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Roanoke market

Craig County is one of 6 counties that make up the Roanoke, VA market, a Metropolitan Statistical Area (ranked #145 of 293 U.S. markets by economic output). It produces 0.6% of the market’s output and holds 0.9% of its deposits.

MeasureCraig CountyShare of Roanoke market
2024 GDP$108M0.6%
Deposits$76M0.9%
Population4,8001.5%

View the full Roanoke market profile →

Recruiting in Craig County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Craig County, on a retained basis.

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