Market Intelligence

Craven County, NC

Banking market profile · FDIC Summary of Deposits, June 30, 2025
Market Intelligence › New Bern-Morehead City, NC › Craven County

Craven County, North Carolina, a core county of the New Bern-Morehead City, NC market, holds $1.7B in deposits across 9 insured institutions and 18 branches. First-Citizens Bank & Trust Company is the largest deposit holder at 34.2% share. The top three institutions hold 79.0% of deposits, which places the county in the concentrated band. Deposits have grown 5.9% since 2020. It produces $5.3B of output, ranking #574 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$5.3B
#574 of 1,523
Total Deposits
$1.7B
#712 of 1,523
Population
105,025
#589 of 1,523
GDP per Capita
$50,451
#580 of 1,523
Insured Institutions
9
#754 of 1,523
Deposits per Branch
$94M
#677 of 1,523
Deposits per Capita
$16,126
#1,131 of 1,523
Branches per 100k Pop.
17.1
#1,173 of 1,523
Median Institution Size
$83M
Median deposits of the institutions operating in the county. #1,050 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
10.9%
of market deposits held by banks with $100M to $50B in assets. #1,464 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
79.0%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+5.9% over 5 years
$1.6B
2020
$1.7B
2021
$1.8B
2022
$1.7B
2023
$1.6B
2024
$1.7B
2025

Branches: 18 in 2020 to 18 in 2025. Institutions: 8 to 9. Top-three share: 83.4% to 79.0%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
First-Citizens Bank & Trust Company$580M34.2%4+36%
Truist Bank$485M28.6%4-26%
Wells Fargo Bank, National Association$274M16.2%2+10%
Bank of America, National Association$117M6.9%1+2%
First National Bank of Pennsylvania$83M4.9%1no 2020 presence
United Bank$68M4.0%2+12%
PNC Bank, National Association$53M3.1%1+50%
Southern Bank and Trust Company$28M1.7%1no 2020 presence
Woodforest National Bank$5M0.3%2-4%

The 9 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the New Bern-Morehead City market

Craven County is one of 4 counties that make up the New Bern-Morehead City, NC market, a Combined Statistical Area (ranked #211 of 293 U.S. markets by economic output). It produces 61.0% of the market’s output and holds 46.6% of its deposits.

MeasureCraven CountyShare of New Bern-Morehead City market
2024 GDP$5.3B61.0%
Deposits$1.7B46.6%
Population105,02553.1%

See the New Bern-Morehead City market in Market Intelligence →

Recruiting in Craven County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Craven County, on a retained basis.

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