Market Intelligence

El Paso County, TX

Banking market profile · FDIC Summary of Deposits, June 30, 2025

El Paso County, Texas, a core county of the El Paso-Las Cruces, TX-NM market, holds $11.2B in deposits across 16 insured institutions and 83 branches. WestStar Bank is the largest deposit holder at 25.0% share. The top three institutions hold 63.5% of deposits, which places the county in the concentrated band. Deposits have grown 17.4% since 2020 while the branch count fell by 7. It produces $42.3B of output, ranking #111 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$42.3B
#111 of 1,523
Total Deposits
$11.2B
#191 of 1,523
Population
877,858
#70 of 1,523
GDP per Capita
$48,172
#628 of 1,523
Insured Institutions
16
#329 of 1,523
Deposits per Branch
$135M
#255 of 1,523
Deposits per Capita
$12,796
#1,312 of 1,523
Branches per 100k Pop.
9.5
#1,465 of 1,523
Median Institution Size
$237M
Median deposits of the institutions operating in the county. #242 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
44.1%
of market deposits held by banks with $100M to $50B in assets. #1,055 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
63.5%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+17.4% over 5 years
$9.6B
2020
$11.2B
2021
$11.9B
2022
$11.0B
2023
$11.2B
2024
$11.2B
2025

Branches: 90 in 2020 to 83 in 2025. Institutions: 15 to 16. Top-three share: 64.3% to 63.5%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
WestStar Bank$2.8B25.0%13+47%
Wells Fargo Bank, National Association$2.4B21.7%10-8%
JPMorgan Chase Bank, National Association$1.9B16.8%8+17%
Bank of America, National Association$1.3B11.6%8+1%
PNC Bank, National Association$655M5.8%6-4%
Sunflower Bank, National Association$575M5.1%3+118%
Vantage Bank Texas$545M4.8%3+85%
City Bank$259M2.3%2+58%
First National Bank Texas$214M1.9%17+67%
First American Bank$167M1.5%4no 2020 presence

The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the El Paso-Las Cruces market

El Paso County is one of 3 counties that make up the El Paso-Las Cruces, TX-NM market, a Combined Statistical Area (ranked #72 of 293 U.S. markets by economic output). It produces 82.3% of the market’s output and holds 78.0% of its deposits.

MeasureEl Paso CountyShare of El Paso-Las Cruces market
2024 GDP$42.3B82.3%
Deposits$11.2B78.0%
Population877,85879.1%

View the full El Paso-Las Cruces market profile →

Recruiting in El Paso County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like El Paso County, on a retained basis.

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