Market Intelligence

Floyd County, TX

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Floyd County, Texas, a county in the Lubbock-Plainview, TX market, holds $206M in deposits across 3 insured institutions and 3 branches. First Texas National Bank is the largest deposit holder at 66.5% share. The top three institutions hold 100.0% of deposits, which places the county in the concentrated band. Deposits have grown 6.6% since 2020 while the branch count fell by 1. It produces $288M of output, ranking #1,450 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$288M
#1,450 of 1,523
Total Deposits
$206M
#1,407 of 1,523
Population
4,881
#1,504 of 1,523
GDP per Capita
$59,015
#376 of 1,523
Insured Institutions
3
#1,349 of 1,523
Deposits per Branch
$69M
#1,102 of 1,523
Deposits per Capita
$42,107
#158 of 1,523
Branches per 100k Pop.
61.5
#51 of 1,523
Median Institution Size
$37M
Median deposits of the institutions operating in the county. #1,482 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
100.0%
of market deposits held by banks with $100M to $50B in assets. #59 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
100.0%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+6.6% over 5 years
$193M
2020
$194M
2021
$211M
2022
$207M
2023
$195M
2024
$206M
2025

Branches: 4 in 2020 to 3 in 2025. Institutions: 3 to 3. Top-three share: 100.0% to 100.0%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
First Texas National Bank$137M66.5%1+40%
Centennial Bank$37M17.9%1no 2020 presence
Prosperity Bank$32M15.7%1-35%

The 3 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Lubbock-Plainview market

Floyd County is one of 8 counties that make up the Lubbock-Plainview, TX market, a Combined Statistical Area (ranked #137 of 293 U.S. markets by economic output). It produces 1.5% of the market’s output and holds 1.5% of its deposits.

MeasureFloyd CountyShare of Lubbock-Plainview market
2024 GDP$288M1.5%
Deposits$206M1.5%
Population4,8811.2%

View the full Lubbock-Plainview market profile →

Recruiting in Floyd County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Floyd County, on a retained basis.

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