Market Intelligence

Franklin County, KY

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Franklin County, Kentucky, a core county of the Lexington-Fayette--Richmond--Frankfort, KY market, holds $1.1B in deposits across 12 insured institutions and 21 branches. WesBanco Bank, Inc. is the largest deposit holder at 31.4% share. The top three institutions hold 59.8% of deposits, which places the county in the moderately concentrated band. Deposits have grown 11.8% since 2020 while the branch count fell by 3. It produces $3.6B of output, ranking #711 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$3.6B
#711 of 1,523
Total Deposits
$1.1B
#886 of 1,523
Population
52,649
#904 of 1,523
GDP per Capita
$68,999
#205 of 1,523
Insured Institutions
12
#519 of 1,523
Deposits per Branch
$53M
#1,345 of 1,523
Deposits per Capita
$21,067
#834 of 1,523
Branches per 100k Pop.
39.9
#216 of 1,523
Median Institution Size
$75M
Median deposits of the institutions operating in the county. #1,144 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
89.2%
of market deposits held by banks with $100M to $50B in assets. #331 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: moderately concentrated
59.8%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+11.8% over 5 years
$992M
2020
$1.1B
2021
$1.1B
2022
$1.1B
2023
$1.1B
2024
$1.1B
2025

Branches: 24 in 2020 to 21 in 2025. Institutions: 13 to 12. Top-three share: 59.0% to 59.8%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
WesBanco Bank, Inc.$348M31.4%3-6%
Traditional Bank, Inc.$191M17.2%2+50%
Independence Bank of Kentucky$124M11.2%2+71%
First Federal Savings Bank of Kentucky$91M8.2%3+11%
Fifth Third Bank, National Association$90M8.1%1+46%
Whitaker Bank$85M7.6%3-3%
Independent Correspondent Bankers' Bank, Inc.$66M5.9%1+164%
Community Trust Bank, Inc.$65M5.9%20%
PNC Bank, National Association$30M2.7%1+8%
City National Bank of West Virginia$17M1.6%1no 2020 presence

The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Lexington-Fayette--Richmond--Frankfort market

Franklin County is one of 14 counties that make up the Lexington-Fayette--Richmond--Frankfort, KY market, a Combined Statistical Area (ranked #81 of 293 U.S. markets by economic output). It produces 8.5% of the market’s output and holds 5.2% of its deposits.

MeasureFranklin CountyShare of Lexington-Fayette--Richmond--Frankfort market
2024 GDP$3.6B8.5%
Deposits$1.1B5.2%
Population52,6496.6%

View the full Lexington-Fayette--Richmond--Frankfort market profile →

Recruiting in Franklin County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Franklin County, on a retained basis.

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