Market Intelligence

Goochland County, VA

Banking market profile · FDIC Summary of Deposits, June 30, 2025
Market IntelligenceRichmond, VA › Goochland County

Goochland County, Virginia, a county in the Richmond, VA market, holds $515M in deposits across 4 insured institutions and 6 branches. Wells Fargo Bank, National Association is the largest deposit holder at 40.1% share. The top three institutions hold 91.7% of deposits, which places the county in the concentrated band. Deposits have grown 28.8% since 2020. It produces $3.0B of output, ranking #777 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$3.0B
#777 of 1,523
Total Deposits
$515M
#1,195 of 1,523
Population
29,187
#1,165 of 1,523
GDP per Capita
$102,061
#56 of 1,523
Insured Institutions
4
#1,259 of 1,523
Deposits per Branch
$86M
#805 of 1,523
Deposits per Capita
$17,639
#1,022 of 1,523
Branches per 100k Pop.
20.6
#969 of 1,523
Median Institution Size
$133M
Median deposits of the institutions operating in the county. #620 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
43.4%
of market deposits held by banks with $100M to $50B in assets. #1,067 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
91.7%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+28.8% over 5 years
$400M
2020
$452M
2021
$498M
2022
$490M
2023
$506M
2024
$515M
2025

Branches: 6 in 2020 to 6 in 2025. Institutions: 4 to 4. Top-three share: 93.9% to 91.7%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
Wells Fargo Bank, National Association$207M40.1%2+25%
United Bank$181M35.2%2no 2020 presence
Truist Bank$85M16.4%1+76%
Citizens and Farmers Bank$43M8.3%1+75%

The 4 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Richmond market

Goochland County is one of 17 counties that make up the Richmond, VA market, a Metropolitan Statistical Area (ranked #40 of 293 U.S. markets by economic output). It produces 3.1% of the market’s output and holds 0.8% of its deposits.

MeasureGoochland CountyShare of Richmond market
2024 GDP$3.0B3.1%
Deposits$515M0.8%
Population29,1872.1%

View the full Richmond market profile →

Recruiting in Goochland County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Goochland County, on a retained basis.

Start a confidential conversation