Market Intelligence

Long County, GA

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2026

Long County, Georgia, a county in the Savannah-Hinesville-Statesboro, GA market, holds $89M in deposits across 2 insured institutions and 2 branches. Glennville Bank is the largest deposit holder at 64.1% share. The top three banks hold 100% of deposits, which places the county in the Concentrated band. Deposits have grown 29.1% since 2021. It produced $232M of real gross domestic product in 2024, ranking #1,476 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$232M
#1,476 of 1,523
Population
21,557
#1,276 of 1,523
GDP per Capita
$10,740
#1,523 of 1,523
Deposit market
Deposits (SOD, 6/30/26)
$89M
#1,490 of 1,523
Deposits per Capita
$4,129
#1,513 of 1,523
Deposits per Branch
$45M
#1,434 of 1,523
Competitive structure
Insured Institutions
2
#1,452 of 1,523
Branches per 100k Pop.
9.3
#1,466 of 1,523
Median Deposits per Institution
$45M
The median deposits booked by a single institution in the county. #1,454 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
100.0%
of county deposits held by banks with $100M to $100B in assets. #120 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Concentrated
100%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2021 to 2026)+29.1% over 5 years
$69M
2021
$82M
2022
$89M
2023
$71M
2024
$74M
2025
$89M
2026

Branches: 2 in 2021 to 2 in 2026. Institutions: 2 to 2. Top-three share: 100% to 100%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
Glennville Bank$57M64.1%1+52%
Renasant Bank$32M35.9%1+2%

The 2 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2026. Five-year change compares the same institution’s county deposits in 2021 and 2026. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2021 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Savannah-Hinesville-Statesboro market

Long County is one of 8 counties that make up the Savannah-Hinesville-Statesboro, GA market, a Combined Statistical Area (ranked #88 of 293 U.S. markets by economic output). It produces 0.6% of the market’s output and holds 0.7% of its deposits.

MeasureLong CountyShare of parent market
2024 GDP$232M0.6%
Deposits$89M0.7%
Population21,5573.3%

View the full Savannah-Hinesville-Statesboro market profile →

Recruiting in Long County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Long County.

See how we help banks recruit commercial banking talent