Market Intelligence

Newberry County, SC

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Newberry County, South Carolina, a core county of the Columbia-Sumter-Orangeburg, SC market, holds $630M in deposits across 6 insured institutions and 7 branches. First Community Bank is the largest deposit holder at 35.5% share. The top three institutions hold 68.2% of deposits, which places the county in the concentrated band. Deposits have grown 22.4% since 2020 while the branch count fell by 1. It produces $1.5B of output, ranking #1,040 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$1.5B
#1,040 of 1,523
Total Deposits
$630M
#1,130 of 1,523
Population
39,561
#1,035 of 1,523
GDP per Capita
$38,565
#944 of 1,523
Insured Institutions
6
#1,107 of 1,523
Deposits per Branch
$90M
#741 of 1,523
Deposits per Capita
$15,921
#1,145 of 1,523
Branches per 100k Pop.
17.7
#1,149 of 1,523
Median Institution Size
$92M
Median deposits of the institutions operating in the county. #962 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
35.5%
of market deposits held by banks with $100M to $50B in assets. #1,172 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
68.2%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+22.4% over 5 years
$514M
2020
$548M
2021
$583M
2022
$598M
2023
$602M
2024
$630M
2025

Branches: 8 in 2020 to 7 in 2025. Institutions: 6 to 6. Top-three share: 67.9% to 68.2%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
First Community Bank$224M35.5%2+33%
SouthState Bank, National Association$106M16.8%1+12%
Wells Fargo Bank, National Association$100M15.9%1+15%
Truist Bank$84M13.3%1+11%
First-Citizens Bank & Trust Company$65M10.2%1+21%
TD Bank, National Association$52M8.2%1+44%

The 6 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Columbia-Sumter-Orangeburg market

Newberry County is one of 9 counties that make up the Columbia-Sumter-Orangeburg, SC market, a Combined Statistical Area (ranked #65 of 293 U.S. markets by economic output). It produces 2.6% of the market’s output and holds 2.1% of its deposits.

MeasureNewberry CountyShare of Columbia-Sumter-Orangeburg market
2024 GDP$1.5B2.6%
Deposits$630M2.1%
Population39,5613.6%

View the full Columbia-Sumter-Orangeburg market profile →

Recruiting in Newberry County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Newberry County, on a retained basis.

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