Market Intelligence

Saluda County, SC

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Saluda County, South Carolina, a county in the Columbia-Sumter-Orangeburg, SC market, holds $187M in deposits across 3 insured institutions and 3 branches. First-Citizens Bank & Trust Company is the largest deposit holder at 46.0% share. The top three institutions hold 100.0% of deposits, which places the county in the concentrated band. Deposits have grown 31.1% since 2020. It produces $502M of output, ranking #1,361 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$502M
#1,361 of 1,523
Total Deposits
$187M
#1,420 of 1,523
Population
19,680
#1,306 of 1,523
GDP per Capita
$25,502
#1,366 of 1,523
Insured Institutions
3
#1,388 of 1,523
Deposits per Branch
$62M
#1,209 of 1,523
Deposits per Capita
$9,495
#1,431 of 1,523
Branches per 100k Pop.
15.2
#1,273 of 1,523
Median Institution Size
$79M
Median deposits of the institutions operating in the county. #1,090 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
11.7%
of market deposits held by banks with $100M to $50B in assets. #1,460 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
100.0%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+31.1% over 5 years
$142M
2020
$168M
2021
$175M
2022
$170M
2023
$192M
2024
$187M
2025

Branches: 3 in 2020 to 3 in 2025. Institutions: 3 to 3. Top-three share: 100.0% to 100.0%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
First-Citizens Bank & Trust Company$86M46.0%1+12%
SouthState Bank, National Association$79M42.4%1+46%
Security Federal Bank$22M11.7%1+88%

The 3 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Columbia-Sumter-Orangeburg market

Saluda County is one of 9 counties that make up the Columbia-Sumter-Orangeburg, SC market, a Combined Statistical Area (ranked #65 of 293 U.S. markets by economic output). It produces 0.9% of the market’s output and holds 0.6% of its deposits.

MeasureSaluda CountyShare of Columbia-Sumter-Orangeburg market
2024 GDP$502M0.9%
Deposits$187M0.6%
Population19,6801.8%

View the full Columbia-Sumter-Orangeburg market profile →

Recruiting in Saluda County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Saluda County, on a retained basis.

Start a confidential conversation