Market Intelligence

Oneida County, NY

Banking market profile · FDIC Summary of Deposits, June 30, 2025
Market IntelligenceUtica-Rome, NY › Oneida County

Oneida County, New York, a core county of the Utica-Rome, NY market, holds $4.8B in deposits across 9 insured institutions and 44 branches. Bank of Utica is the largest deposit holder at 21.8% share. The top three institutions hold 53.3% of deposits, which places the county in the moderately concentrated band. Deposits have grown 14.4% since 2020 while the branch count fell by 10. It produces $11.6B of output, ranking #328 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$11.6B
#328 of 1,523
Total Deposits
$4.8B
#345 of 1,523
Population
226,392
#316 of 1,523
GDP per Capita
$51,286
#543 of 1,523
Insured Institutions
9
#799 of 1,523
Deposits per Branch
$109M
#488 of 1,523
Deposits per Capita
$21,125
#825 of 1,523
Branches per 100k Pop.
19.4
#1,045 of 1,523
Median Institution Size
$540M
Median deposits of the institutions operating in the county. #29 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
70.5%
of market deposits held by banks with $100M to $50B in assets. #667 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: moderately concentrated
53.3%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+14.4% over 5 years
$4.2B
2020
$4.7B
2021
$4.8B
2022
$4.4B
2023
$4.5B
2024
$4.8B
2025

Branches: 54 in 2020 to 44 in 2025. Institutions: 10 to 9. Top-three share: 53.9% to 53.3%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
Bank of Utica$1.0B21.8%1+2%
NBT Bank, National Association$786M16.4%6+23%
Manufacturers and Traders Trust Company$721M15.1%7+21%
Berkshire Bank$612M12.8%6+21%
Adirondack Bank$540M11.3%9+23%
KeyBank National Association$514M10.7%6-1%
Community Bank, National Association$387M8.1%6+37%
Citizens Bank, National Association$176M3.7%2+1%
Woodforest National Bank$4M0.1%1-7%

The 9 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Utica-Rome market

Oneida County is one of 2 counties that make up the Utica-Rome, NY market, a Metropolitan Statistical Area (ranked #166 of 293 U.S. markets by economic output). It produces 86.7% of the market’s output and holds 85.6% of its deposits.

MeasureOneida CountyShare of Utica-Rome market
2024 GDP$11.6B86.7%
Deposits$4.8B85.6%
Population226,39279.3%

View the full Utica-Rome market profile →

Recruiting in Oneida County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Oneida County, on a retained basis.

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