Market Intelligence

Saginaw County, MI

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2025

Saginaw County, Michigan, a core county of the Saginaw-Midland-Bay City, MI market, holds $2.6B in deposits across 11 insured institutions and 34 branches. The Huntington National Bank is the largest deposit holder at 30.5% share. The top three banks hold 56% of deposits, which places the county in the Moderate band. Deposits have grown 5.4% since 2020 while the branch count fell by 24.4%. It produces $8.9B of output, ranking #398 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$8.9B
#398 of 1,523
Population
187,688
#374 of 1,523
GDP per Capita
$47,165
#665 of 1,523
Deposit market
Deposits (SOD, 6/30/25)
$2.6B
#552 of 1,523
Deposits per Capita
$14,057
#1,249 of 1,523
Deposits per Branch
$78M
#947 of 1,523
Competitive structure
Insured Institutions
11
#629 of 1,523
Branches per 100k Pop.
18.1
#1,130 of 1,523
Median Deposits per Institution
$194M
The median deposits booked by a single institution in the county. #350 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
38.6%
of county deposits held by banks with $100M to $100B in assets. #1,238 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Moderate
56%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2020 to 2025)+5.4% over 5 years
$2.5B
2020
$2.6B
2021
$2.7B
2022
$2.7B
2023
$2.7B
2024
$2.6B
2025

Branches: 45 in 2020 to 34 in 2025. Institutions: 13 to 11. Top-three share: 52% to 56%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
The Huntington National Bank$804M30.5%7-7%
JPMorgan Chase Bank$384M14.6%3+2%
PNC Bank$282M10.7%3-10%
1st State Bank$276M10.5%2+3%
Independent Bank$222M8.4%3+32%
ChoiceOne Bank$194M7.4%5no 2020 presence
Isabella Bank$193M7.3%5+96%
Mercantile Bank$90M3.4%3+53%
Fifth Third Bank$82M3.1%1+31%
Citizens Bank$67M2.6%1+23%
Thumb Bank and Trust$43M1.6%1no 2020 presence

The 11 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Saginaw-Midland-Bay City market

Saginaw County is one of 3 counties that make up the Saginaw-Midland-Bay City, MI market, a Combined Statistical Area (ranked #141 of 293 U.S. markets by economic output). It produces 46.7% of the market’s output and holds 50.6% of its deposits.

MeasureSaginaw CountyShare of parent market
2024 GDP$8.9B46.7%
Deposits$2.6B50.6%
Population187,68850.2%

View the full Saginaw-Midland-Bay City market profile →

Recruiting in Saginaw County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Saginaw County.

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