Market Intelligence

Steele County, MN

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Steele County, Minnesota, a core county of the Minneapolis-St. Paul, MN-WI market, holds $949M in deposits across 13 insured institutions and 14 branches. Wells Fargo Bank, National Association is the largest deposit holder at 23.3% share. The top three institutions hold 49.1% of deposits, which places the county in the moderately concentrated band. Deposits have grown 7.6% since 2020 while the branch count fell by 3. It produces $2.2B of output, ranking #899 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$2.2B
#899 of 1,523
Total Deposits
$949M
#958 of 1,523
Population
37,464
#1,063 of 1,523
GDP per Capita
$58,498
#388 of 1,523
Insured Institutions
13
#492 of 1,523
Deposits per Branch
$68M
#1,118 of 1,523
Deposits per Capita
$25,322
#592 of 1,523
Branches per 100k Pop.
37.4
#270 of 1,523
Median Institution Size
$52M
Median deposits of the institutions operating in the county. #1,384 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
46.5%
of market deposits held by banks with $100M to $50B in assets. #1,030 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: moderately concentrated
49.1%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+7.6% over 5 years
$882M
2020
$1.0B
2021
$994M
2022
$998M
2023
$951M
2024
$949M
2025

Branches: 17 in 2020 to 14 in 2025. Institutions: 14 to 13. Top-three share: 52.4% to 49.1%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
Wells Fargo Bank, National Association$221M23.3%1+2%
United Prairie Bank$129M13.6%1+24%
Profinium, Inc.$116M12.3%1+14%
U.S. Bank National Association$112M11.8%1-21%
Community Bank Owatonna$86M9.1%1+37%
Manufacturers Bank & Trust Company$73M7.7%1no 2020 presence
Old National Bank$52M5.5%1+4%
Keen Bank, National Association$43M4.5%2+59%
Premier Bank Minnesota$33M3.5%1+18%
The First State Bank of Red Wing$32M3.4%1+9%

The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Minneapolis-St. Paul market

Steele County is one of 21 counties that make up the Minneapolis-St. Paul, MN-WI market, a Combined Statistical Area (ranked #16 of 293 U.S. markets by economic output). It produces 0.7% of the market’s output and holds 0.4% of its deposits.

MeasureSteele CountyShare of Minneapolis-St. Paul market
2024 GDP$2.2B0.7%
Deposits$949M0.4%
Population37,4640.9%

View the full Minneapolis-St. Paul market profile →

Recruiting in Steele County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Steele County, on a retained basis.

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