Wicomico County, Maryland, a core county of the Salisbury-Ocean Pines, MD market, holds $2.2B in deposits across 11 insured institutions and 34 branches. Hebron Savings Bank is the largest deposit holder at 17.4% share. The top three banks hold 48% of deposits, which places the county in the Moderate band. Deposits have fallen 3.0% since 2020 while the branch count fell by 10.5%. It produces $5.6B of output, ranking #551 of the 1,523 ranked counties by economic output.
Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.
Deposit trend
Branches: 38 in 2020 to 34 in 2025. Institutions: 11 to 11. Top-three share: 48% to 48%.
Institutions by deposits
| Institution | Deposits | Share | 5‑yr deposits |
|---|---|---|---|
| Hebron Savings Bank | $390M | 17.4% | +10% |
| PNC Bank | $351M | 15.6% | 0% |
| The Farmers Bank of Willards | $332M | 14.8% | +26% |
| LinkBank | $328M | 14.6% | no 2020 presence |
| Manufacturers and Traders Trust Company | $278M | 12.4% | +20% |
| Bank of America | $265M | 11.8% | +8% |
| First Shore Federal Savings and Loan Association | $160M | 7.1% | +20% |
| Truist Bank | $125M | 5.6% | -47% |
| Burke & Herbert Bank & Trust Company | $8M | 0.4% | no 2020 presence |
| Woodforest National Bank | $7M | 0.3% | +27% |
| Wilmington Trust | $0M | 0.0% | no 2020 presence |
The 11 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.
Part of the Salisbury-Ocean Pines market
Wicomico County is one of 3 counties that make up the Salisbury-Ocean Pines, MD market, a Combined Statistical Area (ranked #196 of 293 U.S. markets by economic output). It produces 57.8% of the market’s output and holds 44.1% of its deposits.
| Measure | Wicomico County | Share of parent market |
|---|---|---|
| 2024 GDP | $5.6B | 57.8% |
| Deposits | $2.2B | 44.1% |
| Population | 106,899 | 57.4% |
View the full Salisbury-Ocean Pines market profile →
Recruiting in Wicomico County
Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Wicomico County.
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