Market Intelligence

Salisbury-Ocean Pines, MD

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2026
Market Intelligence › Salisbury-Ocean Pines, MD

Salisbury-Ocean Pines, MD, a Combined Statistical Area, holds $5.2 billion in deposits across 14 insured institutions and 69 branches, and ranks #196 of 293 U.S. markets by economic output. PNC Bank is the largest deposit holder at 15.0% share. The top three banks hold 39% of deposits, which places the market in the Fragmented band.

Economic scale
2024 Real GDP
$9.7B
#196 of 293
Population
186K
#207 of 293
GDP per Capita
$52,086
#160 of 293
Deposit market
Deposits (SOD, 6/30/26)
$5.2B
#195 of 293
Deposits per Capita
$28,055
#138 of 293
Deposits per Branch
$76M
#260 of 293
Competitive structure
Insured Institutions
14
#207 of 293
Branches per 100k Pop.
37.0
#35 of 293
Median Deposits per Institution
$432M
The median deposits booked by a single institution in the market. #35 of 293. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
58.3%
of market deposits held by banks with $100M to $100B in assets. #160 of 293. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Fragmented
39%
The combined deposit share of the top three banks by deposits in the market. A lower share means deposits are spread across more institutions.

Ranks show where the market stands among the 293 markets (Combined and Metropolitan Statistical Areas). They describe relative position, not a rating of market quality or suitability.

Deposit trend

Market Deposits (SOD, 2021 to 2026) +0.7% over 5 years
$5.2B
2021
$5.4B
2022
$5.1B
2023
$4.9B
2024
$5.1B
2025
$5.2B
2026

Branches: 77 in 2021 to 69 in 2026. Institutions: 14 to 14. Top-three share: 39% to 39%. Average deposits per branch: $76M.

Institutions by deposits

InstitutionDepositsShare Branches5‑yr
deposits
PNC Bank$784M15.0%7-9%
Calvin B. Taylor Banking Company of Berlin, Maryland$692M13.2%8+9%
Hebron Savings Bank$543M10.4%11+6%
Bank of Ocean City$505M9.7%4+8%
Truist Bank$503M9.6%4-5%
Bank of America$469M9.0%3-2%
Burke & Herbert Bank & Trust Company$438M8.4%8-13%
Manufacturers and Traders Trust Company$426M8.1%5+8%
The Farmers Bank of Willards$423M8.1%7+12%
First Shore Federal Savings and Loan Association$282M5.4%5+6%
Atlantic Union Bank$78M1.5%1-34%
Shore United Bank$71M1.4%2+136%
Woodforest National Bank$12M0.2%3+21%
Wilmington Trust$0M0.0%1no 2021 presence

The 14 insured institutions with a branch presence in this market, per the FDIC Summary of Deposits, June 30, 2026. Five-year change compares the same institution’s deposits in 2021 and 2026. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2021 presence” means neither the institution nor a bank it later absorbed reported deposits in this market that year. Deposit figures are nominal and are not adjusted for inflation.

Counties in this market

CountyStateGDP PopulationShare of Market GDP Share of Market Deposits
Wicomico CountyMaryland$5.6B106,89957.8%44.3%
Worcester CountyMaryland$3.1B54,45932.4%49.8%
Somerset CountyMaryland$954M24,9739.8%6.0%

Recruiting in the Salisbury-Ocean Pines market

No single institution dominates deposits here, which often means more competitors of a size where a well-positioned team has room to compete. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like this one.

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