Market Intelligence

Tucson-Nogales, AZ

Banking market profile · FDIC Summary of Deposits, June 30, 2025
Market Intelligence › Tucson-Nogales, AZ

Tucson-Nogales, AZ, a Combined Statistical Area, holds $19.7 billion in deposits across 19 insured institutions and 140 branches, ranking #69 of 293 U.S. markets by economic output. JPMorgan Chase Bank is the largest deposit holder at 28.6% share. The top three institutions hold 70.8% of deposits, which places the market in the concentrated band.

Economic scale
2024 Real GDP
$54.9B
#69 of 293
Population
1.12M
#59 of 293
GDP per Capita
$48,797
#191 of 293
Deposit market
Total Deposits
$19.7B
#78 of 293
Deposits per Capita
$17,516
#256 of 293
Deposits per Branch
$141M
#71 of 293
Competitive structure
Insured Institutions
19
#161 of 293
Branches per 100k Pop.
12.4
#284 of 293
Median Deposits per Institution
$289M
The median deposits booked by a single institution in the market. #89 of 293. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
7.6%
of market deposits held by banks with $100M to $50B in assets. #289 of 293. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
70.8%
The combined deposit share of the three largest institutions in the market. A lower share means deposits are spread across more institutions.

Ranks show where the market stands among the 293 markets (Combined and Metropolitan Statistical Areas). They describe relative position, not a rating of market quality or suitability.

Deposit trend

Total market deposits (nominal), 2020 to 2025 -0.1% over 5 years
$19.8B
2020
$21.6B
2021
$24.4B
2022
$21.6B
2023
$20.4B
2024
$19.7B
2025

Branches: 162 in 2020 to 140 in 2025. Institutions: 21 to 19. Top-three share: 68.7% to 70.8%. Deposits per branch: $141M.

Institutions by deposits

InstitutionDepositsShare Branches5‑yr
JPMorgan Chase Bank$5.7B28.6%31+13%
Wells Fargo Bank$4.9B24.7%27-10%
Bank of America$3.5B17.5%20+11%
Zions Bancorporation$1.2B5.8%8+38%
PNC Bank$1.1B5.8%11-21%
BMO Bank$0.8B4.2%11-49%
Washington Federal Bank$0.5B2.3%8-2%
Western Alliance Bank$0.4B2.1%2+47%
U.S. Bank$0.4B2.0%6+38%
Pacific Premier Bank$0.3B1.5%2-23%
Southwest Heritage Bank$255M1.3%3no 2020 presence
The Northern Trust Company$198M1.0%1-6%
First Interstate Bank$198M1.0%2+92%
Busey Bank$148M0.7%1no 2020 presence
First-Citizens Bank & Trust Company$140M0.7%1+4%
1st Bank Yuma$72M0.4%1-14%
First National Bank Texas$39M0.2%3+153%
Glacier Bank$31M0.2%1+64%
Academy Bank$17M0.1%1+111%

The 19 insured institutions with a branch presence, as of June 30, 2025. Five-year change compares the same institution’s deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this market that year. Deposit figures are nominal and are not adjusted for inflation.

Counties in this market

CountyStateGDP PopulationShare of Market GDP Share of Market Deposits
Pima CountyArizona$52.8B1,074,68596.1%94.4%
Santa Cruz CountyArizona$2.1B50,0203.9%5.6%

Recruiting in the Tucson-Nogales market

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like this one.

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