Market Intelligence

Dodge County, WI

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Dodge County, Wisconsin, a core county of the Milwaukee-Racine-Waukesha, WI market, holds $1.5B in deposits across 11 insured institutions and 26 branches. Horicon Bank is the largest deposit holder at 39.0% share. The top three institutions hold 60.3% of deposits, which places the county in the concentrated band. Deposits have grown 6.0% since 2020 while the branch count fell by 6. It produces $3.8B of output, ranking #692 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$3.8B
#692 of 1,523
Total Deposits
$1.5B
#771 of 1,523
Population
89,097
#663 of 1,523
GDP per Capita
$42,624
#817 of 1,523
Insured Institutions
11
#584 of 1,523
Deposits per Branch
$57M
#1,305 of 1,523
Deposits per Capita
$16,540
#1,094 of 1,523
Branches per 100k Pop.
29.2
#509 of 1,523
Median Institution Size
$83M
Median deposits of the institutions operating in the county. #1,048 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
80.6%
of market deposits held by banks with $100M to $50B in assets. #496 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
60.3%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+6.0% over 5 years
$1.4B
2020
$1.5B
2021
$1.5B
2022
$1.5B
2023
$1.6B
2024
$1.5B
2025

Branches: 32 in 2020 to 26 in 2025. Institutions: 14 to 11. Top-three share: 54.5% to 60.3%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
Horicon Bank$575M39.0%7+28%
BMO Bank National Association$163M11.1%2-4%
American Bank of Beaver Dam$149M10.1%3+23%
State Bank of Reeseville$124M8.4%3+74%
National Exchange Bank and Trust$115M7.8%4+26%
Associated Bank, National Association$83M5.7%1+46%
Fox Valley Savings Bank$69M4.7%1+10%
Mayville Savings Bank$66M4.5%1+7%
Hustisford State Bank$56M3.8%1+21%
Ergo Bank$51M3.5%2+38%

The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Milwaukee-Racine-Waukesha market

Dodge County is one of 8 counties that make up the Milwaukee-Racine-Waukesha, WI market, a Combined Statistical Area (ranked #37 of 293 U.S. markets by economic output). It produces 2.9% of the market’s output and holds 1.7% of its deposits.

MeasureDodge CountyShare of Milwaukee-Racine-Waukesha market
2024 GDP$3.8B2.9%
Deposits$1.5B1.7%
Population89,0974.3%

View the full Milwaukee-Racine-Waukesha market profile →

Recruiting in Dodge County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Dodge County, on a retained basis.

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