Market Intelligence

Franklin County, NC

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Franklin County, North Carolina, a core county of the Raleigh-Durham-Cary, NC market, holds $559M in deposits across 7 insured institutions and 9 branches. First-Citizens Bank & Trust Company is the largest deposit holder at 47.3% share. The top three institutions hold 86.1% of deposits, which places the county in the concentrated band. Deposits have grown 24.9% since 2020 while the branch count fell by 1. It produces $2.2B of output, ranking #890 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$2.2B
#890 of 1,523
Total Deposits
$559M
#1,170 of 1,523
Population
82,037
#700 of 1,523
GDP per Capita
$27,016
#1,327 of 1,523
Insured Institutions
7
#948 of 1,523
Deposits per Branch
$62M
#1,213 of 1,523
Deposits per Capita
$6,811
#1,486 of 1,523
Branches per 100k Pop.
11.0
#1,428 of 1,523
Median Institution Size
$38M
Median deposits of the institutions operating in the county. #1,473 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
38.0%
of market deposits held by banks with $100M to $50B in assets. #1,140 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
86.1%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+24.9% over 5 years
$447M
2020
$508M
2021
$588M
2022
$525M
2023
$554M
2024
$559M
2025

Branches: 10 in 2020 to 9 in 2025. Institutions: 7 to 7. Top-three share: 91.7% to 86.1%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
First-Citizens Bank & Trust Company$264M47.3%2+17%
First National Bank of Pennsylvania$135M24.1%2no 2020 presence
Truist Bank$82M14.7%1+11%
Benchmark Community Bank$38M6.8%1+369%
First Bank$22M4.0%1no 2020 presence
Carter Bank & Trust$13M2.3%1+47%
Woodforest National Bank$4M0.8%1+72%

The 7 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Raleigh-Durham-Cary market

Franklin County is one of 10 counties that make up the Raleigh-Durham-Cary, NC market, a Combined Statistical Area (ranked #29 of 293 U.S. markets by economic output). It produces 1.2% of the market’s output and holds 0.5% of its deposits.

MeasureFranklin CountyShare of Raleigh-Durham-Cary market
2024 GDP$2.2B1.2%
Deposits$559M0.5%
Population82,0373.3%

View the full Raleigh-Durham-Cary market profile →

Recruiting in Franklin County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Franklin County, on a retained basis.

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