Market Intelligence

Richland Parish, LA

Banking market profile · FDIC Summary of Deposits, June 30, 2025
Market IntelligenceMonroe-Ruston, LA › Richland Parish

Richland Parish, Louisiana, a county in the Monroe-Ruston, LA market, holds $801M in deposits across 7 insured institutions and 12 branches. Commercial Capital Bank is the largest deposit holder at 26.7% share. The top three institutions hold 67.5% of deposits, which places the county in the concentrated band. Deposits have grown 42.0% since 2020. It produces $693M of output, ranking #1,286 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$693M
#1,286 of 1,523
Total Deposits
$801M
#1,032 of 1,523
Population
19,582
#1,311 of 1,523
GDP per Capita
$35,391
#1,055 of 1,523
Insured Institutions
7
#1,002 of 1,523
Deposits per Branch
$67M
#1,138 of 1,523
Deposits per Capita
$40,923
#171 of 1,523
Branches per 100k Pop.
61.3
#52 of 1,523
Median Institution Size
$78M
Median deposits of the institutions operating in the county. #1,101 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
90.2%
of market deposits held by banks with $100M to $50B in assets. #311 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
67.5%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+42.0% over 5 years
$564M
2020
$616M
2021
$663M
2022
$654M
2023
$699M
2024
$801M
2025

Branches: 12 in 2020 to 12 in 2025. Institutions: 7 to 7. Top-three share: 71.1% to 67.5%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
Commercial Capital Bank$214M26.7%1+54%
Guaranty Bank & Trust Company of Delhi, Louisiana$198M24.7%4+29%
b1BANK$129M16.1%2+20%
Winnsboro State Bank & Trust Company$78M9.8%2+173%
Cadence Bank$78M9.8%1+20%
Cross Keys Bank$58M7.3%1+52%
Citizens Progressive Bank$46M5.7%1+47%

The 7 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than organic growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Monroe-Ruston market

Richland Parish is one of 5 counties that make up the Monroe-Ruston, LA market, a Combined Statistical Area (ranked #182 of 293 U.S. markets by economic output). It produces 6.1% of the market’s output and holds 9.9% of its deposits.

MeasureRichland ParishShare of Monroe-Ruston market
2024 GDP$693M6.1%
Deposits$801M9.9%
Population19,5827.2%

View the full Monroe-Ruston market profile →

Recruiting in Richland Parish

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Richland Parish, on a retained basis.

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