Market Intelligence

Ouachita Parish, LA

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2025
Market IntelligenceMonroe-Ruston, LA › Ouachita Parish

Ouachita Parish, Louisiana, a core county of the Monroe-Ruston, LA market, holds $4.3B in deposits across 18 insured institutions and 50 branches. Origin Bank is the largest deposit holder at 24.2% share. The top three banks hold 50% of deposits, which places the county in the Moderate band. Deposits have grown 22.1% since 2020 while the branch count rose by 4.2%. It produces $7.4B of output, ranking #448 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$7.4B
#448 of 1,523
Population
158,542
#442 of 1,523
GDP per Capita
$46,525
#689 of 1,523
Deposit market
Deposits (SOD, 6/30/25)
$4.3B
#381 of 1,523
Deposits per Capita
$27,362
#497 of 1,523
Deposits per Branch
$87M
#791 of 1,523
Competitive structure
Insured Institutions
18
#269 of 1,523
Branches per 100k Pop.
31.5
#425 of 1,523
Median Deposits per Institution
$137M
The median deposits booked by a single institution in the county. #595 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
72.4%
of county deposits held by banks with $100M to $100B in assets. #760 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Moderate
50%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2020 to 2025)+22.1% over 5 years
$3.6B
2020
$3.9B
2021
$4.2B
2022
$3.9B
2023
$4.1B
2024
$4.3B
2025

Branches: 48 in 2020 to 50 in 2025. Institutions: 16 to 18. Top-three share: 49% to 50%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
Origin Bank$1.1B24.2%6+47%
JPMorgan Chase Bank$677M15.6%7+8%
Cadence Bank$437M10.1%4+17%
Regions Bank$411M9.5%3+13%
Progressive Bank$393M9.1%4+2%
First Horizon Bank$288M6.6%3-26%
Cross Keys Bank$198M4.6%3+18%
Homeland Federal Savings Bank$171M3.9%2+71%
b1BANK$167M3.8%2+51%
Capital One$108M2.5%1-28%
Century Next Bank$105M2.4%2+211%
Marion State Bank$71M1.6%3+32%
Commercial Capital Bank$60M1.4%1no 2020 presence
Louisiana National Bank$60M1.4%2+29%
Bank of Oak Ridge$57M1.3%2+924%
Guaranty Bank & Trust Company of Delhi, Louisiana$49M1.1%3+85%
Citizens Progressive Bank$33M0.8%1no 2020 presence
Woodforest National Bank$4M0.1%1+15%

The 18 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Monroe-Ruston market

Ouachita Parish is one of 5 counties that make up the Monroe-Ruston, LA market, a Combined Statistical Area (ranked #182 of 293 U.S. markets by economic output). It produces 64.8% of the market’s output and holds 53.5% of its deposits.

MeasureOuachita ParishShare of parent market
2024 GDP$7.4B64.8%
Deposits$4.3B53.5%
Population158,54258.6%

View the full Monroe-Ruston market profile →

Recruiting in Ouachita Parish

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Ouachita Parish.

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