Market Intelligence

Tippecanoe County, IN

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Tippecanoe County, Indiana, a core county of the Lafayette-West Lafayette-Frankfort, IN market, holds $3.9B in deposits across 17 insured institutions and 44 branches. JPMorgan Chase Bank, National Association is the largest deposit holder at 29.8% share. The top three institutions hold 61.8% of deposits, which places the county in the concentrated band. Deposits have grown 21.5% since 2020 while the branch count fell by 3. It produces $11.2B of output, ranking #335 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$11.2B
#335 of 1,523
Total Deposits
$3.9B
#410 of 1,523
Population
190,456
#371 of 1,523
GDP per Capita
$58,642
#382 of 1,523
Insured Institutions
17
#311 of 1,523
Deposits per Branch
$89M
#753 of 1,523
Deposits per Capita
$20,521
#862 of 1,523
Branches per 100k Pop.
23.1
#819 of 1,523
Median Institution Size
$126M
Median deposits of the institutions operating in the county. #682 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
47.3%
of market deposits held by banks with $100M to $50B in assets. #1,018 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
61.8%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+21.5% over 5 years
$3.2B
2020
$3.7B
2021
$4.0B
2022
$3.9B
2023
$3.9B
2024
$3.9B
2025

Branches: 47 in 2020 to 44 in 2025. Institutions: 15 to 17. Top-three share: 64.7% to 61.8%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
JPMorgan Chase Bank, National Association$1.2B29.8%3+13%
First Merchants Bank$888M22.7%6+18%
Centier Bank$362M9.3%5+207%
Old National Bank$305M7.8%3+16%
Regions Bank$240M6.1%4-20%
Horizon Bank$225M5.8%40%
The Huntington National Bank$189M4.8%2+9%
Fifth Third Bank, National Association$162M4.1%2+16%
1st Source Bank$126M3.2%3+4%
The Fountain Trust Company$66M1.7%3+73%

The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than organic growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Lafayette-West Lafayette-Frankfort market

Tippecanoe County is one of 6 counties that make up the Lafayette-West Lafayette-Frankfort, IN market, a Combined Statistical Area (ranked #158 of 293 U.S. markets by economic output). It produces 72.8% of the market’s output and holds 63.2% of its deposits.

MeasureTippecanoe CountyShare of Lafayette-West Lafayette-Frankfort market
2024 GDP$11.2B72.8%
Deposits$3.9B63.2%
Population190,45666.4%

View the full Lafayette-West Lafayette-Frankfort market profile →

Recruiting in Tippecanoe County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Tippecanoe County, on a retained basis.

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