Market Intelligence

Ada County, ID

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2025

Ada County, Idaho, a core county of the Boise City-Mountain Home-Ontario, ID-OR market, holds $14.8B in deposits across 23 insured institutions and 108 branches. U.S. Bank National Association is the largest deposit holder at 23.4% share. The top three banks hold 51% of deposits, which places the county in the Moderate band. Deposits have grown 19.6% since 2020 while the branch count fell by 9.2%. It produces $35.7B of output, ranking #131 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$35.7B
#131 of 1,523
Population
546,141
#134 of 1,523
GDP per Capita
$65,425
#257 of 1,523
Deposit market
Deposits (SOD, 6/30/25)
$14.8B
#154 of 1,523
Deposits per Capita
$27,028
#508 of 1,523
Deposits per Branch
$137M
#248 of 1,523
Competitive structure
Insured Institutions
23
#163 of 1,523
Branches per 100k Pop.
19.8
#1,020 of 1,523
Median Deposits per Institution
$367M
The median deposits booked by a single institution in the county. #96 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
41.4%
of county deposits held by banks with $100M to $100B in assets. #1,210 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Moderate
51%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2020 to 2025)+19.6% over 5 years
$12.3B
2020
$14.5B
2021
$15.1B
2022
$13.9B
2023
$13.7B
2024
$14.8B
2025

Branches: 119 in 2020 to 108 in 2025. Institutions: 21 to 23. Top-three share: 59% to 51%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
U.S. Bank$3.4B23.4%17+33%
Wells Fargo Bank$2.9B19.9%11-7%
JPMorgan Chase Bank$1.1B7.7%10+34%
KeyBank$920M6.2%8-41%
Zions Bancorporation$883M6.0%4+186%
Washington Trust Bank$846M5.7%4+72%
First Interstate Bank$791M5.4%10+4%
Idaho First Bank$688M4.7%2+375%
D. L. Evans Bank$597M4.0%8+27%
Glacier Bank$528M3.6%9+42%
Washington Federal Bank$488M3.3%6+8%
Northwest Bank$367M2.5%1-26%
Banner Bank$263M1.8%3+32%
Sunwest Bank$206M1.4%1+79%
Idaho Trust Bank$187M1.3%1+37%
First Federal Savings Bank of Twin Falls$149M1.0%2+671%
Bank of America$116M0.8%2no 2020 presence
Umpqua Bank$91M0.6%2+60%
BMO Bank$80M0.5%2-45%
Heritage Bank$20M0.1%1no 2020 presence
NBH Bank$13M0.1%2no 2020 presence
Bell Bank$0M0.0%1no 2020 presence
Davidson Trust Co.$0M0.0%1no 2020 presence

The 23 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Boise City-Mountain Home-Ontario market

Ada County is one of 8 counties that make up the Boise City-Mountain Home-Ontario, ID-OR market, a Combined Statistical Area (ranked #75 of 293 U.S. markets by economic output). It produces 72.1% of the market’s output and holds 76.9% of its deposits.

MeasureAda CountyShare of parent market
2024 GDP$35.7B72.1%
Deposits$14.8B76.9%
Population546,14157.3%

View the full Boise City-Mountain Home-Ontario market profile →

Recruiting in Ada County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Ada County.

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