Benton County, Mississippi, a county in the Memphis-Clarksdale-Forrest City, TN-MS-AR market, holds $60M in deposits across 2 insured institutions and 3 branches. Unity Bank of Mississippi is the largest deposit holder at 68.1% share. The top three banks hold 100% of deposits, which places the county in the Concentrated band. Deposits have grown 32.8% since 2021. It produced $314M of real gross domestic product in 2024, ranking #1,438 of the 1,523 ranked counties by economic output.
Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.
Deposit trend
Branches: 3 in 2021 to 3 in 2026. Institutions: 2 to 2. Top-three share: 100% to 100%.
Institutions by deposits
| Institution | Deposits | Share | 5‑yr deposits |
|---|---|---|---|
| Unity Bank of Mississippi | $41M | 68.1% | -9% |
| Bank of Holly Springs | $19M | 31.9% | +4,585% |
The 2 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2026. Five-year change compares the same institution’s county deposits in 2021 and 2026. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2021 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.
Part of the Memphis-Clarksdale-Forrest City market
Benton County is one of 11 counties that make up the Memphis-Clarksdale-Forrest City, TN-MS-AR market, a Combined Statistical Area (ranked #46 of 293 U.S. markets by economic output). It produces 0.4% of the market’s output and holds 0.1% of its deposits.
| Measure | Benton County | Share of parent market |
|---|---|---|
| 2024 GDP | $314M | 0.4% |
| Deposits | $60M | 0.1% |
| Population | 7,502 | 0.5% |
View the full Memphis-Clarksdale-Forrest City market profile →
Recruiting in Benton County
Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Benton County.
See how we help banks recruit commercial banking talent