Bradley County, Tennessee, a core county of the Chattanooga-Cleveland-Dalton, TN-GA-AL market, holds $3.3B in deposits across 13 insured institutions and 26 branches. Old National Bank is the largest deposit holder at 23.6% share. The top three banks hold 50% of deposits, which places the county in the Moderate band. Deposits have grown 51.3% since 2021. It produced $5.1B of real gross domestic product in 2024, ranking #590 of the 1,523 ranked counties by economic output.
Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.
Deposit trend
Branches: 26 in 2021 to 26 in 2026. Institutions: 11 to 13. Top-three share: 46% to 50%.
Institutions by deposits
| Institution | Deposits | Share | 5‑yr deposits |
|---|---|---|---|
| Old National Bank | $790M | 23.6% | +1,580% |
| Pinnacle Bank | $513M | 15.3% | +71% |
| The Park National Bank | $380M | 11.3% | +22% |
| First Horizon Bank | $380M | 11.3% | -7% |
| Regions Bank | $334M | 10.0% | +9% |
| Truist Bank | $305M | 9.1% | +4% |
| Builtwell Bank | $273M | 8.1% | +4% |
| SouthEast Bank | $182M | 5.4% | +26% |
| SmartBank | $69M | 2.1% | +68% |
| United Community Bank | $65M | 1.9% | -2% |
| Andrew Johnson Bank | $42M | 1.3% | +28% |
| First Financial Bank | $9M | 0.3% | no 2021 presence |
| Simmons Bank | $6M | 0.2% | no 2021 presence |
The 13 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2026. Five-year change compares the same institution’s county deposits in 2021 and 2026. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2021 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.
Part of the Chattanooga-Cleveland-Dalton market
Bradley County is one of 14 counties that make up the Chattanooga-Cleveland-Dalton, TN-GA-AL market, a Combined Statistical Area (ranked #71 of 293 U.S. markets by economic output). It produces 9.7% of the market’s output and holds 13.0% of its deposits.
| Measure | Bradley County | Share of parent market |
|---|---|---|
| 2024 GDP | $5.1B | 9.7% |
| Deposits | $3.3B | 13.0% |
| Population | 115,465 | 11.2% |
View the full Chattanooga-Cleveland-Dalton market profile →
Recruiting in Bradley County
Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Bradley County.
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