Market Intelligence

Harrison County, IN

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Harrison County, Indiana, a county in the Louisville/Jefferson County--Elizabethtown, KY-IN market, holds $978M in deposits across 5 insured institutions and 10 branches. First Harrison Bank is the largest deposit holder at 43.8% share. The top three institutions hold 85.8% of deposits, which places the county in the concentrated band. Deposits have grown 28.2% since 2020 while the branch count fell by 1. It produces $1.3B of output, ranking #1,103 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$1.3B
#1,103 of 1,523
Total Deposits
$978M
#947 of 1,523
Population
40,437
#1,026 of 1,523
GDP per Capita
$32,200
#1,149 of 1,523
Insured Institutions
5
#1,177 of 1,523
Deposits per Branch
$98M
#627 of 1,523
Deposits per Capita
$24,189
#649 of 1,523
Branches per 100k Pop.
24.7
#731 of 1,523
Median Institution Size
$164M
Median deposits of the institutions operating in the county. #464 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
69.3%
of market deposits held by banks with $100M to $50B in assets. #690 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
85.8%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+28.2% over 5 years
$763M
2020
$863M
2021
$1.0B
2022
$911M
2023
$901M
2024
$978M
2025

Branches: 11 in 2020 to 10 in 2025. Institutions: 5 to 5. Top-three share: 84.7% to 85.8%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
First Harrison Bank$429M43.8%4+29%
First Savings Bank$246M25.2%3+28%
JPMorgan Chase Bank, National Association$164M16.7%1+34%
Regions Bank$137M14.0%1+19%
Woodforest National Bank$2M0.2%1+8%

The 5 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Louisville/Jefferson County--Elizabethtown market

Harrison County is one of 14 counties that make up the Louisville/Jefferson County--Elizabethtown, KY-IN market, a Combined Statistical Area (ranked #41 of 293 U.S. markets by economic output). It produces 1.4% of the market’s output and holds 2.0% of its deposits.

MeasureHarrison CountyShare of Louisville/Jefferson County--Elizabethtown market
2024 GDP$1.3B1.4%
Deposits$978M2.0%
Population40,4372.6%

View the full Louisville/Jefferson County--Elizabethtown market profile →

Recruiting in Harrison County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Harrison County, on a retained basis.

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