Market Intelligence

Clark County, IN

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2025

Clark County, Indiana, a core county of the Louisville/Jefferson County--Elizabethtown, KY-IN market, holds $3.9B in deposits across 14 insured institutions and 37 branches. PNC Bank, National Association is the largest deposit holder at 30.2% share. The top three banks hold 66% of deposits, which places the county in the Concentrated band. Deposits have grown 93.0% since 2020 while the branch count fell by 9.8%. It produces $6.5B of output, ranking #499 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$6.5B
#499 of 1,523
Population
130,451
#503 of 1,523
GDP per Capita
$49,584
#597 of 1,523
Deposit market
Deposits (SOD, 6/30/25)
$3.9B
#408 of 1,523
Deposits per Capita
$30,150
#381 of 1,523
Deposits per Branch
$106M
#511 of 1,523
Competitive structure
Insured Institutions
14
#398 of 1,523
Branches per 100k Pop.
28.4
#547 of 1,523
Median Deposits per Institution
$141M
The median deposits booked by a single institution in the county. #568 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
51.6%
of county deposits held by banks with $100M to $100B in assets. #1,080 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Concentrated
66%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2020 to 2025)+93.0% over 5 years
$2.0B
2020
$2.2B
2021
$2.6B
2022
$2.9B
2023
$3.0B
2024
$3.9B
2025

Branches: 41 in 2020 to 37 in 2025. Institutions: 13 to 14. Top-three share: 61% to 66%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
PNC Bank$1.2B30.2%3+375%
First Savings Bank$896M22.8%6+101%
JPMorgan Chase Bank$526M13.4%4+12%
The New Washington State Bank$508M12.9%8+58%
German American Bank$197M5.0%3+66%
WesBanco Bank, Inc.$166M4.2%3+17%
Fifth Third Bank$162M4.1%1+75%
Stock Yards Bank & Trust Company$121M3.1%2+38%
Republic Bank & Trust Company$52M1.3%1+25%
First Harrison Bank$49M1.2%2+117%
First Financial Bank$32M0.8%1+62%
U.S. Bank$24M0.6%1+2%
River City Bank, Inc.$10M0.2%1no 2020 presence
Bank of America$1M<0.1%1no 2020 presence

The 14 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Louisville/Jefferson County--Elizabethtown market

Clark County is one of 14 counties that make up the Louisville/Jefferson County--Elizabethtown, KY-IN market, a Combined Statistical Area (ranked #41 of 293 U.S. markets by economic output). It produces 7.1% of the market’s output and holds 8.2% of its deposits.

MeasureClark CountyShare of parent market
2024 GDP$6.5B7.1%
Deposits$3.9B8.2%
Population130,4518.5%

View the full Louisville/Jefferson County--Elizabethtown market profile →

Recruiting in Clark County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Clark County.

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