Market Intelligence

Mobile County, AL

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Mobile County, Alabama, a core county of the Mobile-Daphne-Fairhope, AL market, holds $10.1B in deposits across 25 insured institutions and 105 branches. Regions Bank is the largest deposit holder at 31.1% share. The top three institutions hold 59.6% of deposits, which places the county in the moderately concentrated band. Deposits have grown 18.0% since 2020 while the branch count fell by 8. It produces $24.3B of output, ranking #191 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$24.3B
#191 of 1,523
Total Deposits
$10.1B
#204 of 1,523
Population
411,658
#187 of 1,523
GDP per Capita
$59,045
#372 of 1,523
Insured Institutions
25
#139 of 1,523
Deposits per Branch
$96M
#647 of 1,523
Deposits per Capita
$24,590
#624 of 1,523
Branches per 100k Pop.
25.5
#686 of 1,523
Median Institution Size
$131M
Median deposits of the institutions operating in the county. #637 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
39.3%
of market deposits held by banks with $100M to $50B in assets. #1,121 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: moderately concentrated
59.6%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+18.0% over 5 years
$8.6B
2020
$10.4B
2021
$10.7B
2022
$9.7B
2023
$9.7B
2024
$10.1B
2025

Branches: 113 in 2020 to 105 in 2025. Institutions: 24 to 25. Top-three share: 54.9% to 59.6%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
Regions Bank$3.1B31.1%24+18%
Hancock Whitney Bank$1.5B15.2%7+48%
PNC Bank, National Association$1.3B13.3%14-24%
Wells Fargo Bank, National Association$700M6.9%7-3%
ServisFirst Bank$656M6.5%2+62%
First Horizon Bank$516M5.1%2+16%
Trustmark National Bank$428M4.2%6+4%
Renasant Bank$313M3.1%8+1,075%
Cadence Bank$186M1.8%3+38%
Oakworth Capital Bank$171M1.7%1+154%

The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Mobile-Daphne-Fairhope market

Mobile County is one of 2 counties that make up the Mobile-Daphne-Fairhope, AL market, a Combined Statistical Area (ranked #91 of 293 U.S. markets by economic output). It produces 70.4% of the market’s output and holds 60.2% of its deposits.

MeasureMobile CountyShare of Mobile-Daphne-Fairhope market
2024 GDP$24.3B70.4%
Deposits$10.1B60.2%
Population411,65860.6%

View the full Mobile-Daphne-Fairhope market profile →

Recruiting in Mobile County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Mobile County, on a retained basis.

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