Rowan County, North Carolina, a county in the Charlotte-Concord, NC-SC market, holds $2.0B in deposits across 13 insured institutions and 25 branches. Farmers & Merchants Bank is the largest deposit holder at 31.1% share. The top three banks hold 58% of deposits, which places the county in the Moderate band. Deposits have grown 10.3% since 2021 while the branch count fell by 7.4%. It produced $6.1B of real gross domestic product in 2024, ranking #524 of the 1,523 ranked counties by economic output.
Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.
Deposit trend
Branches: 27 in 2021 to 25 in 2026. Institutions: 13 to 13. Top-three share: 63% to 58%.
Institutions by deposits
| Institution | Deposits | Share | 5‑yr deposits |
|---|---|---|---|
| Farmers & Merchants Bank | $620M | 31.1% | +4% |
| Wells Fargo Bank | $327M | 16.4% | +5% |
| Truist Bank | $210M | 10.5% | -10% |
| Bank OZK | $136M | 6.8% | +119% |
| Bank of America | $115M | 5.8% | -3% |
| Fifth Third Bank | $114M | 5.7% | +154% |
| SouthState Bank | $105M | 5.3% | +6% |
| First Bank | $90M | 4.5% | -8% |
| First Horizon Bank | $90M | 4.5% | +3% |
| Pinnacle Bank | $88M | 4.4% | +23% |
| The Fidelity Bank | $48M | 2.4% | +43% |
| First National Bank of Pennsylvania | $42M | 2.1% | -3% |
| Woodforest National Bank | $7M | 0.4% | +15% |
The 13 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2026. Five-year change compares the same institution’s county deposits in 2021 and 2026. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2021 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.
Part of the Charlotte-Concord market
Rowan County is one of 18 counties that make up the Charlotte-Concord, NC-SC market, a Combined Statistical Area (ranked #19 of 293 U.S. markets by economic output). It produces 2.5% of the market’s output and holds 0.4% of its deposits.
| Measure | Rowan County | Share of parent market |
|---|---|---|
| 2024 GDP | $6.1B | 2.5% |
| Deposits | $2.0B | 0.4% |
| Population | 155,096 | 4.4% |
View the full Charlotte-Concord market profile →
Recruiting in Rowan County
Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Rowan County.
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