Market Intelligence

Gaston County, NC

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2025

Gaston County, North Carolina, a county in the Charlotte-Concord, NC-SC market, holds $3.5B in deposits across 15 insured institutions and 42 branches. Truist Bank is the largest deposit holder at 29.3% share. The top three banks hold 61% of deposits, which places the county in the Concentrated band. Deposits have grown 17.7% since 2020 while the branch count fell by 8.7%. It produces $8.8B of output, ranking #400 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$8.8B
#400 of 1,523
Population
246,558
#297 of 1,523
GDP per Capita
$35,752
#1,043 of 1,523
Deposit market
Deposits (SOD, 6/30/25)
$3.5B
#442 of 1,523
Deposits per Capita
$14,131
#1,243 of 1,523
Deposits per Branch
$83M
#855 of 1,523
Competitive structure
Insured Institutions
15
#373 of 1,523
Branches per 100k Pop.
17.0
#1,175 of 1,523
Median Deposits per Institution
$115M
The median deposits booked by a single institution in the county. #764 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
35.2%
of county deposits held by banks with $100M to $100B in assets. #1,286 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Concentrated
61%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2020 to 2025)+17.7% over 5 years
$3.0B
2020
$3.4B
2021
$3.8B
2022
$3.6B
2023
$3.5B
2024
$3.5B
2025

Branches: 46 in 2020 to 42 in 2025. Institutions: 14 to 15. Top-three share: 65% to 61%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
Truist Bank$1.0B29.3%7-5%
Wells Fargo Bank$745M21.4%6+33%
SouthState Bank$377M10.8%5+30%
Bank of America$345M9.9%3+30%
Bank OZK$206M5.9%3+68%
First Horizon Bank$145M4.2%3+14%
The Fidelity Bank$143M4.1%3+62%
United Bank$115M3.3%1+5%
PNC Bank$112M3.2%1+13%
Belmont Savings Bank, SSB$96M2.8%1+29%
Commercial Bank$92M2.7%2no 2020 presence
HomeTrust Bank$34M1.0%1-23%
JPMorgan Chase Bank$34M1.0%1no 2020 presence
Woodforest National Bank$11M0.3%4+13%
Dogwood State Bank$7M0.2%1no 2020 presence

The 15 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Charlotte-Concord market

Gaston County is one of 18 counties that make up the Charlotte-Concord, NC-SC market, a Combined Statistical Area (ranked #19 of 293 U.S. markets by economic output). It produces 3.6% of the market’s output and holds 0.7% of its deposits.

MeasureGaston CountyShare of parent market
2024 GDP$8.8B3.6%
Deposits$3.5B0.7%
Population246,5587.0%

View the full Charlotte-Concord market profile →

Recruiting in Gaston County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Gaston County.

See how we help banks recruit commercial banking talent