Market Intelligence

Eugene-Springfield, OR

Banking market profile · FDIC Summary of Deposits, June 30, 2025
Market Intelligence › Eugene-Springfield, OR

Eugene-Springfield, OR holds $6.7 billion in deposits across 14 insured institutions and 54 branches, ranking #143 of 293 U.S. markets by economic output. Umpqua Bank is the largest deposit holder at 21.9% share. The top three institutions hold 49.0% of deposits, which places the market in the moderate band.

$18.4B
2024 GDP
$6.7B
Deposits
14
Institutions
49.0%
Top-3 share

Deposit trend

Total market deposits, 2020 to 2025 +2.3% over 5 years
$6.5B
20
$7.4B
21
$7.5B
22
$6.7B
23
$6.7B
24
$6.7B
25

Branches: 71 in 2020 to 54 in 2025. Institutions: 13 to 14. Top-three share: 45.9% to 49.0%. Deposits per branch: $124M.

Leading institutions by deposits

InstitutionDepositsShare Branches5‑yr
Umpqua Bank1.5B21.9%8+20%
U.S. Bank1.1B16.7%11+8%
Summit Bank0.7B10.4%1+55%
Wells Fargo Bank0.6B9.5%4-0%
JPMorgan Chase Bank0.6B8.9%4+20%
Banner Bank0.6B8.7%8+16%
Oregon Pacific Banking Company dba Oregon Pacific Bank0.5B7.5%2+37%
Bank of America0.4B6.3%2-6%
KeyBank0.4B5.4%6+0%
Washington Federal Bank0.1B1.6%2-2%

The 10 largest of 14 insured institutions with a branch presence, as of June 30, 2025. Five-year change compares the same institution's deposits in 2020 and 2025; an acquirer absorbs the balances of banks it bought.

Counties in this market

CountyStateGDP PopulationShare of GDP Share of deposits
Lane CountyOregon$18,363M381,584100.0%100.0%

Recruiting in Eugene

Deposits are neither closely held nor widely dispersed, which usually leaves room for a well-led team to take share without competing head-on with a dominant holder. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like this one, on a retained basis.

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