Market Intelligence

Clinton County, OH

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Clinton County, Ohio, a core county of the Cincinnati-Wilmington, OH-KY-IN market, holds $973M in deposits across 11 insured institutions and 16 branches. Peoples Bank is the largest deposit holder at 25.4% share. The top three institutions hold 59.9% of deposits, which places the county in the moderately concentrated band. Deposits have grown 6.6% since 2020. It produces $2.5B of output, ranking #846 of the 1,523 counties within a CSA or MSA by economic output.

Economic scale
2024 Real GDP
$2.5B
#846 of 1,523
Population
42,301
#1,007 of 1,523
GDP per Capita
$58,020
#398 of 1,523
Deposit market
Total Deposits
$973M
#951 of 1,523
Deposits per Capita
$23,003
#714 of 1,523
Deposits per Branch
$61M
#1,240 of 1,523
Competitive structure
Insured Institutions
11
#579 of 1,523
Branches per 100k Pop.
37.8
#261 of 1,523
Median Deposits per Institution
$66M
The median deposits booked by a single institution in the county. #1,250 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
71.6%
of county deposits held by banks with $100M to $50B in assets. #648 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: moderately concentrated
59.9%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

Total county deposits (nominal), 2020 to 2025+6.6% over 5 years
$912M
2020
$971M
2021
$951M
2022
$838M
2023
$940M
2024
$973M
2025

Branches: 16 in 2020 to 16 in 2025. Institutions: 11 to 11. Top-three share: 62.2% to 59.9%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
Peoples Bank$247M25.4%5+9%
The Wilmington Savings Bank$192M19.8%1+50%
Fifth Third Bank$144M14.8%1+11%
Liberty Savings Bank, F.S.B.$92M9.5%1-56%
The First$69M7.1%1+20%
The Merchants National Bank$66M6.8%2+173%
PNC Bank$63M6.5%1+11%
First Financial Bank$50M5.1%1+12%
LCNB National Bank$40M4.2%1+44%
First State Bank$7M0.7%1+141%

The 10 largest of 11 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than organic growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Cincinnati-Wilmington market

Clinton County is one of 16 counties that make up the Cincinnati-Wilmington, OH-KY-IN market, a Combined Statistical Area (ranked #34 of 293 U.S. markets by economic output). It produces 1.5% of the market’s output and holds 0.5% of its deposits.

MeasureClinton CountyShare of parent market
2024 GDP$2.5B1.5%
Deposits$973M0.5%
Population42,3011.8%

View the full Cincinnati-Wilmington market profile →

Recruiting in Clinton County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Clinton County, on a retained basis.

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