Market Intelligence

Columbia County, OR

Banking market profile · FDIC Summary of Deposits (SOD), June 30, 2025

Columbia County, Oregon, a county in the Portland-Vancouver-Salem, OR-WA market, holds $386M in deposits across 4 insured institutions and 5 branches. U.S. Bank National Association is the largest deposit holder at 48.4% share. The top three banks hold 93% of deposits, which places the county in the Concentrated band. Deposits have fallen 0.7% since 2020 while the branch count fell by 44.4%. It produces $1.6B of output, ranking #1,024 of the 1,523 ranked counties by economic output.

Economic scale
2024 Real GDP
$1.6B
#1,024 of 1,523
Population
54,091
#893 of 1,523
GDP per Capita
$29,091
#1,265 of 1,523
Deposit market
Deposits (SOD, 6/30/25)
$386M
#1,279 of 1,523
Deposits per Capita
$7,144
#1,478 of 1,523
Deposits per Branch
$77M
#954 of 1,523
Competitive structure
Insured Institutions
4
#1,250 of 1,523
Branches per 100k Pop.
9.2
#1,470 of 1,523
Median Deposits per Institution
$86M
The median deposits booked by a single institution in the county. #1,022 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
17.8%
of county deposits held by banks with $100M to $100B in assets. #1,459 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Banks’ Deposit Share: Concentrated
93%
The combined deposit share of the top three banks by deposits in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

County Deposits (SOD, 2020 to 2025)-0.7% over 5 years
$389M
2020
$407M
2021
$420M
2022
$393M
2023
$383M
2024
$386M
2025

Branches: 9 in 2020 to 5 in 2025. Institutions: 5 to 4. Top-three share: 85% to 93%.

Institutions by deposits

InstitutionDepositsShareBranches5‑yr
deposits
U.S. Bank$187M48.4%2+7%
JPMorgan Chase Bank$103M26.7%1+17%
Umpqua Bank$69M17.8%1+2%
BMO Bank$28M7.2%1-26%

The 4 insured institutions with a branch presence in this county, per the FDIC Summary of Deposits, June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. “No 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Portland-Vancouver-Salem market

Columbia County is one of 12 counties that make up the Portland-Vancouver-Salem, OR-WA market, a Combined Statistical Area (ranked #21 of 293 U.S. markets by economic output). It produces 0.7% of the market’s output and holds 0.5% of its deposits.

MeasureColumbia CountyShare of parent market
2024 GDP$1.6B0.7%
Deposits$386M0.5%
Population54,0911.6%

View the full Portland-Vancouver-Salem market profile →

Recruiting in Columbia County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Columbia County.

See how we help banks recruit commercial banking talent