Market Intelligence

Linn County, OR

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Linn County, Oregon, a core county of the Portland-Vancouver-Salem, OR-WA market, holds $1.4B in deposits across 9 insured institutions and 20 branches. KeyBank National Association is the largest deposit holder at 18.3% share. The top three institutions hold 52.4% of deposits, which places the county in the moderately concentrated band. Deposits have grown 0.5% since 2020 while the branch count fell by 4. It produces $5.4B of output, ranking #566 of the 1,523 counties within a CSA or MSA by economic output.

Economic scale
2024 Real GDP
$5.4B
#566 of 1,523
Population
132,843
#497 of 1,523
GDP per Capita
$40,635
#883 of 1,523
Deposit market
Total Deposits
$1.4B
#799 of 1,523
Deposits per Capita
$10,419
#1,408 of 1,523
Deposits per Branch
$69M
#1,093 of 1,523
Competitive structure
Insured Institutions
9
#781 of 1,523
Branches per 100k Pop.
15.1
#1,284 of 1,523
Median Deposits per Institution
$183M
The median deposits booked by a single institution in the county. #377 of 1,523. A lower figure means institutions typically hold smaller deposit positions here; it reflects local deposit presence, not an institution’s overall size. See Community & Regional Bank Share for institution scale.
Community & Regional Bank Share
19.2%
of county deposits held by banks with $100M to $50B in assets. #1,376 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: moderately concentrated
52.4%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Ranks show where the county stands among the 1,523 ranked counties (those within a Combined or Metropolitan Statistical Area that have a branch). They describe relative position, not a rating of market quality or suitability.

Deposit trend

Total county deposits (nominal), 2020 to 2025+0.5% over 5 years
$1.4B
2020
$1.6B
2021
$1.6B
2022
$1.4B
2023
$1.4B
2024
$1.4B
2025

Branches: 24 in 2020 to 20 in 2025. Institutions: 9 to 9. Top-three share: 51.6% to 52.4%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
KeyBank$253M18.3%4-6%
JPMorgan Chase Bank$248M17.9%2+25%
Umpqua Bank$225M16.2%3+7%
U.S. Bank$209M15.1%2+23%
Wells Fargo Bank$183M13.2%1-21%
Citizens Bank$126M9.1%4+3%
People's Bank of Commerce$78M5.6%2no 2020 presence
Washington Federal Bank$40M2.9%1-4%
Willamette Valley Bank$23M1.6%1+6%

The 9 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than organic growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year. Deposit figures are nominal and are not adjusted for inflation.

Part of the Portland-Vancouver-Salem market

Linn County is one of 12 counties that make up the Portland-Vancouver-Salem, OR-WA market, a Combined Statistical Area (ranked #21 of 293 U.S. markets by economic output). It produces 2.5% of the market’s output and holds 1.8% of its deposits.

MeasureLinn CountyShare of parent market
2024 GDP$5.4B2.5%
Deposits$1.4B1.8%
Population132,8434.0%

View the full Portland-Vancouver-Salem market profile →

Recruiting in Linn County

Deposits are split among a moderate number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Linn County, on a retained basis.

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