Market Intelligence

Polk County, OR

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Polk County, Oregon, a core county of the Portland-Vancouver-Salem, OR-WA market, holds $795M in deposits across 6 insured institutions and 9 branches. U.S. Bank National Association is the largest deposit holder at 26.0% share. The top three institutions hold 70.7% of deposits, which places the county in the concentrated band. Deposits have fallen 1.2% since 2020 while the branch count fell by 4. It produces $2.5B of output, ranking #845 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$2.5B
#845 of 1,523
Total Deposits
$795M
#1,035 of 1,523
Population
90,037
#659 of 1,523
GDP per Capita
$27,297
#1,318 of 1,523
Insured Institutions
6
#1,115 of 1,523
Deposits per Branch
$88M
#763 of 1,523
Deposits per Capita
$8,830
#1,447 of 1,523
Branches per 100k Pop.
10.0
#1,456 of 1,523
Median Institution Size
$164M
Median deposits of the institutions operating in the county. #453 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
25.0%
of market deposits held by banks with $100M to $50B in assets. #1,305 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
70.7%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025-1.2% over 5 years
$804M
2020
$941M
2021
$848M
2022
$786M
2023
$805M
2024
$795M
2025

Branches: 13 in 2020 to 9 in 2025. Institutions: 8 to 6. Top-three share: 59.8% to 70.7%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
U.S. Bank National Association$207M26.0%2+9%
Umpqua Bank$180M22.7%2-6%
JPMorgan Chase Bank, National Association$174M21.9%1+26%
Washington Federal Bank$154M19.4%2+1%
Citizens Bank$45M5.6%1+6%
KeyBank National Association$34M4.3%1+4%

The 6 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Portland-Vancouver-Salem market

Polk County is one of 12 counties that make up the Portland-Vancouver-Salem, OR-WA market, a Combined Statistical Area (ranked #21 of 293 U.S. markets by economic output). It produces 1.1% of the market’s output and holds 1.0% of its deposits.

MeasurePolk CountyShare of Portland-Vancouver-Salem market
2024 GDP$2.5B1.1%
Deposits$795M1.0%
Population90,0372.7%

View the full Portland-Vancouver-Salem market profile →

Recruiting in Polk County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Polk County, on a retained basis.

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