Market Intelligence

Duval County, FL

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Duval County, Florida, a core county of the Jacksonville-Kingsland-Palatka, FL-GA market, holds $107.1B in deposits across 29 insured institutions and 152 branches. Bank of America, National Association is the largest deposit holder at 56.7% share. The top three institutions hold 88.5% of deposits, which places the county in the concentrated band. Deposits have grown 25.4% since 2020 while the branch count fell by 14. It produces $83.5B of output, ranking #56 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$83.5B
#56 of 1,523
Total Deposits
$107.1B
#26 of 1,523
Population
1,062,963
#47 of 1,523
GDP per Capita
$78,570
#139 of 1,523
Insured Institutions
29
#96 of 1,523
Deposits per Branch
$704M
#13 of 1,523
Deposits per Capita
$100,739
#23 of 1,523
Branches per 100k Pop.
14.3
#1,326 of 1,523
Median Institution Size
$306M
Median deposits of the institutions operating in the county. #155 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
30.0%
of market deposits held by banks with $100M to $50B in assets. #1,241 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
88.5%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+25.4% over 5 years
$85.4B
2020
$88.1B
2021
$92.1B
2022
$85.9B
2023
$89.1B
2024
$107.1B
2025

Branches: 166 in 2020 to 152 in 2025. Institutions: 24 to 29. Top-three share: 87.6% to 88.5%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
Bank of America, National Association$60.7B56.7%15+45%
EverBank, National Association$29.1B27.2%5+3%
Truist Bank$5.0B4.7%15+132%
Wells Fargo Bank, National Association$4.0B3.7%25-18%
Ameris Bank$1.4B1.3%10+7%
JPMorgan Chase Bank, National Association$898M0.8%13+60%
PNC Bank, National Association$758M0.7%10-70%
Regions Bank$711M0.7%9+5%
Synovus Bank$571M0.5%3+37%
SouthState Bank, National Association$562M0.5%4-12%

The 10 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than competitive growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the Jacksonville-Kingsland-Palatka market

Duval County is one of 7 counties that make up the Jacksonville-Kingsland-Palatka, FL-GA market, a Combined Statistical Area (ranked #38 of 293 U.S. markets by economic output). It produces 73.0% of the market’s output and holds 89.2% of its deposits.

MeasureDuval CountyShare of Jacksonville-Kingsland-Palatka market
2024 GDP$83.5B73.0%
Deposits$107.1B89.2%
Population1,062,96355.3%

View the full Jacksonville-Kingsland-Palatka market profile →

Recruiting in Duval County

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Duval County, on a retained basis.

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