Market Intelligence

Washington Parish, LA

Banking market profile · FDIC Summary of Deposits, June 30, 2025

Washington Parish, Louisiana, a core county of the New Orleans-Metairie-Slidell, LA-MS market, holds $680M in deposits across 5 insured institutions and 10 branches. Citizens Savings Bank is the largest deposit holder at 35.5% share. The top three institutions hold 83.8% of deposits, which places the county in the concentrated band. Deposits have grown 11.8% since 2020 while the branch count fell by 1. It produces $1.3B of output, ranking #1,087 of the 1,523 counties within a CSA or MSA by economic output.

2024 Real GDP
$1.3B
#1,087 of 1,523
Total Deposits
$680M
#1,095 of 1,523
Population
44,937
#976 of 1,523
GDP per Capita
$29,904
#1,237 of 1,523
Insured Institutions
5
#1,225 of 1,523
Deposits per Branch
$68M
#1,112 of 1,523
Deposits per Capita
$15,135
#1,186 of 1,523
Branches per 100k Pop.
22.3
#872 of 1,523
Median Institution Size
$99M
Median deposits of the institutions operating in the county. #906 of 1,523. A smaller figure signals a market served mainly by community-scale banks.
Community & Regional Bank Share
89.4%
of market deposits held by banks with $100M to $50B in assets. #328 of 1,523. A higher share points to a market where small to mid-size institutions, the kind that compete on relationships and local decision-making, hold more ground.
Top-3 Deposit Share: concentrated
83.8%
The combined deposit share of the three largest institutions in the county. A lower share means deposits are spread across more institutions.

Deposit trend

Total county deposits, 2020 to 2025+11.8% over 5 years
$609M
2020
$678M
2021
$696M
2022
$661M
2023
$672M
2024
$680M
2025

Branches: 11 in 2020 to 10 in 2025. Institutions: 5 to 5. Top-three share: 79.4% to 83.8%.

Leading institutions by deposits

InstitutionDepositsShareBranches5‑yr
Citizens Savings Bank$242M35.5%4+29%
Hancock Whitney Bank$229M33.7%2+20%
Resource Bank$99M14.5%2+8%
Capital One, National Association$72M10.6%1-31%
Renasant Bank$38M5.6%1no 2020 presence

The 5 insured institutions with a branch presence in this county, as of June 30, 2025. Five-year change compares the same institution’s county deposits in 2020 and 2025. Institutions are tracked by FDIC certificate number, and where an institution acquired another bank, the acquired bank’s prior deposits are folded into the baseline so the change reflects the combined, continuing franchise rather than reading as new. Even so, a large gain can reflect acquisition rather than organic growth; “no 2020 presence” means neither the institution nor a bank it later absorbed reported deposits in this county that year.

Part of the New Orleans-Metairie-Slidell market

Washington Parish is one of 10 counties that make up the New Orleans-Metairie-Slidell, LA-MS market, a Combined Statistical Area (ranked #44 of 293 U.S. markets by economic output). It produces 1.6% of the market’s output and holds 1.5% of its deposits.

MeasureWashington ParishShare of New Orleans-Metairie-Slidell market
2024 GDP$1.3B1.6%
Deposits$680M1.5%
Population44,9373.3%

View the full New Orleans-Metairie-Slidell market profile →

Recruiting in Washington Parish

Deposits are held closely by the largest banks, which often means the bankers worth recruiting are inside a small number of institutions. Who holds the deposits, and how contested the market is, shapes both the runway for growth and the competition you would be recruiting against. We recruit commercial relationship managers, banking teams, and market leaders for banks building in markets like Washington Parish, on a retained basis.

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